Senior CRM Campaign Manager
3 weeks ago
Job Description
Publicis is looking for a detail oriented, client-facing individual responsible for the end-to-end project coordination of email campaigns for Publicis Toronto with a focus on custom projects. You must have good working knowledge of HTML, can parse through HTML and CSS quickly to identify and articulate potential issues and have extensive experience managing email and Push campaigns. Ideally you have some knowledge of Liquid script but you must have experience with a similar language (Json, Python, Regex). Above all else, the right candidate will have a passion for tinkering, learning and problem solving, is not afraid of (or perhaps even enjoys) math, and has a more technical role in their career path goals.
As part of the CRM Operations team, the Senior CRM Campaign Manager will execute on project requests from various teams, troubleshoot issues as they arise and engage related teams to resolve them. You will become skilled at building campaigns and conceptualizing how to achieve a desired result using tools like dynamic content, API calls, product data, Moveable Ink, liquid and much more. Under the close guidance and oversight of your manager, you will be responsible for prioritizing work, ensuring each campaign is executed without error and maintaining a strong relationship with clients and internal teams.
As a skilled resource, you must demonstrate a solid understanding of project management tools and best-practice methodology, have a deep understanding of user experience, email development and the ability to deliver solutions that are both robust and flexible. The successful candidate will possess superior problem-solving skills and a passion for email marketing/CRM.
Qualifications
University degree or college equivalent in a multimedia/interactive/technical field or similar 3-5 years digital, CRM operations, campaign management or related experience in an interactive, integrated agency or similar environment Experience working in Braze, Salesforce, Adobe or a similar CRM deployment platform Strong working knowledge of HTML and web design/functionality Strong knowledge of email development methodologies and best practices Understanding of mobile/responsive design and development Unwavering attention to detail Excellent communication skills (oral and written) Ability to communicate difficult/sensitive information tactfully Proven experience to work quickly and accurately under tight time constraints without compromising the quality of the deliverables or the project Proficiency with Mac OS, Microsoft Project, Word, Excel, PowerPoint, wireframing/workflow tools, online project management/collaboration/ticketing tools e.g. JIRA, Smartsheets, etc. Ability to learn and use new platforms and software quickly Ability to trouble shoot and solve problems independently Basic knowledge of Photoshop, Illustrator and Graphic design practices A desire to work in a fast-paced, challenging, and rewarding environment-
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