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Social Media Community Manager

6 months ago

Toronto, Canada Fitch Ratings Full time

At Fitch, we have an open culture where employees are able to exchange ideas and perspectives, throughout the organization, irrespective of their seniority. Your voice will be heard allowing you to have a real impact. We embrace diversity and appreciate authenticity encouraging an environment where employees can be their true selves. Our inclusive and progressive approach helps us to keep a balanced perspective. Fitch is also committed to supporting its employees by advancing conversations around diversity, equity and inclusion. Fitch’s Employee Resource Groups (ERGs) have been established by employees who have joined together as a workplace community based on similar backgrounds or life experiences. Fitch’s ERGs are available to connect employees with others within the organization to offer professional and personal support. 

With our expertise, we are not only creating data and information, but also producing timely insights from every angle to influence decision making in this ever changing and highly competitive market. We have a relentless hunger to innovate and unlock the power of human insights and to drive value for our customers. There has never been a better time to make an impact and we invite you to join us on this journey.

Social Media Community Manager

Fitch Group Marketing is currently seeking a Social Media Community Manager based out of our Toronto (other hub cities will be considered) office.

Fitch Group Marketing is looking for a highly motivated B2B Social Media Community Manager in New York (potentially from other US cities) to join our growing team. This role will be responsible for managing social media and community initiatives primarily across Fitch Ratings, also supporting across the Fitch Group businesses. Working closely with Fitch Ratings’ global marketing team, the Corporate Communications team and Fitch Group stakeholders and business units, the Social Media Community Manager will develop and execute innovative social media strategies to support objectives and develop a community calendar to feed into Ambassador and Employee Advocacy initiatives.

What We Offer:

Be part of an amazing team Opportunity to work with multiple stakeholders Driving initiatives

We’ll Count on You To:

Manage and grow Fitch Ratings and Fitch Group brands across global social media platforms including LinkedIn, Twitter, Facebook, and Instagram Work with the Social lead to develop, execute, and optimize Fitch Ratings social media strategy and tactics to increase engagement and grow followers across channels Work closely with global marketing teams, internal stakeholders, and external partners across the business for potential social media marketing collaborations Support with social media strategies and campaigns across Fitch Group businesses Support the Social lead with specific projects and initiatives Design and deliver organic social media campaigns to support Fitch Ratings objectives, leveraging best practice methods, paid experience also preferable, with knowledge of ABM Work with the Social lead on the internal social media policy and support all social media monitoring and listening requirements. Coordinate with Risk and Compliance teams as needed. Analyze, monitor, and report on social media campaign performance metrics, effectiveness, and business impact. Provide insights and recommendations to stakeholders and business marketing teams to make more informed decisions and refine strategies to improve engagement and reach Ensure timely delivery of reports, working with partners and colleagues to pull relevant information together Lead, manage and evolve Fitch Ratings Social Media ambassador program, providing support and best practice guidance to the ambassadors. Build and develop our employee advocacy programme Lead on the social media content calendar to feed into our advocacy initiative Produce high quality social media content, leveraging existing web site content, research, video, thought-leadership articles, and product collateral, with internal stakeholders Moderate and interact with posts from Fitch’s followers, clients, customers, ambassadors, key influencers encouraging ongoing discussion to grow Fitch’s online community Ensure all content is accurate, relevant and compliant with industry standards and internal social media policies Stay abreast of industry trends and key competitors’ social media and communities to identify areas of opportunity Collaborate with design/creative and content teams to create innovative social media content that drive authentic engagement, ensuring brand visual and tone consistency Stay abreast of industry trends and key competitors’ social media and communities to identify areas of opportunity Stay up-to-date with current technologies and best practices in social media, design tools and applications

What You Need to Have:

Bachelor’s degree in marketing, communications, advertising or a similar field 3+ years of marketing experience; B2B financial services experience a plus 3+ years of experience managing social media platforms (LinkedIn, Twitter, Facebook, etc) Experience with social media monitoring and management tools for publishing, reporting, and social listening ( Hootsuite, Sprinklr, Brand watch, Twitter Analytics, Facebook Insights, etc.) Proven experience with crafting and executing effective social and community strategies across multiple channels, working with ambassadors and employee advocacy Proficiency in MS Office preferred (Word, Excel, PowerPoint) Exceptional writing, proof reading and oral communication skills, with strong attention to detail and accuracy Proven ability to work with various parties and demonstrate strong interpersonal skills as the role will be liaising with stakeholders and team members internally and vendors externally Strong analytical skills and ability to translate analysis into actionable recommendations

What Would Make You Stand Out:

Paid and Organic social experience Excellent project management including planning, organizing, and executing simultaneous projects and activities, and time management skills Effective multi-tasking, decision making, and critical thinking skills Excellent interpersonal skills, collaborative and team-oriented

Why Fitch?

At Fitch Group, the combined power of our global perspectives is what differentiates us. Our global network of colleagues comes together to accomplish things greater than they ever could alone.

Every team member is essential to our business and each perspective is critical to our success. We embrace a diverse culture that encourages a free exchange of ideas, guaranteeing your voice will be heard and your work will have an impact, regardless of seniority.

We are building incredible things at Fitch and we invite you to join us on our journey.