VP, Marketing

Job Title: Vice President of Marketing Job ID: 84650 Location: Vancouver, British Columbia Overview Our client is on a mission to transform the corporate learning experience. Their AI-powered Performance Learning Management System (PLMS) ensures that what people learn directly translates into exceptional on-the-job performance. By guiding learners step-by-step to master the capabilities required for their roles, our client helps organisations accelerate performance at scale. Corporate learning needs a revolution — and this platform is built to deliver it. Open to candidates based in Sydney, Australia or Vancouver, Canada. This is an in-office role. As Vice President of Marketing, you will define and execute a global marketing strategy that drives demand generation, brand growth, and customer engagement. Reporting directly to the CEO, this role is critical in positioning the company as a category leader in AI-driven corporate learning. You will lead a high-performing marketing team, set clear commercial objectives, and partner closely with Sales, Product, and Customer Success to ensure marketing is a core driver of revenue growth and brand equity. We believe in clarity of expectations and alignment around the capabilities required for success. This role is anchored in five core capabilities, with defined levels of mastery (Foundational, Developing, Proficient, Advanced). Brand Narrative & Corporate Communications; Level: Proficient – Define and steward the brand narrative and corporate communications to build trust, drive demand, and align stakeholders around growth. Lead executive messaging, public and investor communications, reputation management, and crisis response. Category Strategy & Go-to-Market Leadership; Level: Proficient – Set category vision and lead go-to-market strategy, aligning Product, Sales, and Finance. Govern launches, pricing experiments, and investment decisions to drive sustainable revenue and market share growth. Marketing Organisation Design, Budgeting & Governance; Level: Advanced – Design and govern the marketing operating model, decision rights, and investment framework. Allocate budgets using ROI-driven rules and establish auditable governance to enable predictable, scalable growth. Product Marketing & Market Intelligence; Level: Advanced – Translate customer, market, and competitive insights into positioning, pricing, and go-to-market priorities. Align Product, Sales, and Customer Success to accelerate adoption, win categories, and inform long-term roadmap decisions. Revenue Engine Alignment & Performance Analytics; Level: Proficient – Align commercial and product teams around shared goals and metrics. Analyse revenue performance, identify bottlenecks, and guide investment decisions to improve forecast accuracy and profitable growth. What you will be doing Define and execute a global marketing strategy to drive growth and category leadership. Lead brand, product marketing, digital marketing, and communications functions. Partner with the executive team to align marketing objectives with revenue and customer acquisition targets. Own demand generation strategy and execution, delivering measurable pipeline growth. Champion the use of data, analytics, and automation to improve performance and attribution. Build content and communications programs that establish thought leadership in learning technology. Shape pricing, positioning, and go-to-market strategies in collaboration with Product and Sales. Hire, develop, and mentor a high-performing marketing team. Present marketing performance, insights, and strategy at the executive and board level. What you must have 12+ years of experience in B2B SaaS marketing, including 5+ years in senior leadership roles (VP or Head of Marketing). Proven success driving brand growth and pipeline generation in a global SaaS environment. Deep expertise in demand generation, digital channels, and full-funnel marketing. Strong strategic and analytical skills, with experience managing multi-million-dollar budgets. Exceptional leadership and communication skills, with a track record of scaling high-performing teams. Experience operating in fast-paced, growth-stage technology companies. Comfortable working with high autonomy and influencing at executive and board levels. Salary/Rate Range $180,000 – $250,000 Other Information Why Join: This is a rare opportunity to join a rapidly growing global SaaS company redefining corporate learning. You’ll have the autonomy to shape brand and marketing strategy at scale, working alongside a driven, high-calibre executive team. The culture values innovation, impact, and continuous learning — and your work will directly influence how organisations develop and perform worldwide. Location: This role is open to candidates based in Sydney (CBD) or Vancouver (Gastown). We are an office-first company, believing that the best ideas and fastest progress come from working closely together in person — whether through quick huddles, shared problem-solving, or everyday team moments. Candidates must be within commuting distance of the office and have full working rights in the location they apply to. Thank you for your interest in this opportunity. If you are selected to move forward in the process, we will contact you directly. If you do not hear from us, we encourage you to continue visiting our website for other roles that may be a good fit. For more information about TEEMA and to consider other career opportunities, please visit our website at #J-18808-Ljbffr