Senior Product Manager

Luxury Presence is the leading digital platform revolutionizing the real estate industry for agents, teams, and brokerages. Our award-winning websites, cutting-edge marketing solutions, and AI-powered mobile platform empower real estate professionals to grow their business, operate more efficiently, and deliver exceptional service to their clients. Trusted by over 80,000 real estate professionals, including 31 of the nation’s 100 top-performing agents as published in the Wall Street Journal, Luxury Presence continues to set the standard for innovation and excellence in real estate technology. We’re looking for a Senior Product Manager, Client Marketing & Advertising , to build the next generation of client marketing experiences at Luxury Presence — spanning digital, print, and offline channels. You’ll own a portfolio of products that help real estate professionals plan, launch, and measure campaigns across listing ads, social, email, SMS, and emerging offerings like print and direct mail. This role is ideal for a product leader with a strong marketing background who can think like a CMO and ship like a PM. You understand how agents generate demand, nurture leads, and build their brand, and you can translate those needs into simple, scalable products and packaged offerings. You’ll partner closely with Client Marketing, Marketing Operations, and Client Success to define strategy, create new go-to-market programs (e.g., turnkey print/direct mail campaigns), and ensure our platform drives measurable business outcomes for our clients. You’ll also collaborate with our AI/ML and engineering teams to embed intelligent automation and AI-powered creative into the client marketing experience — making sophisticated marketing accessible and effective for thousands of real estate professionals. This is a high-impact, high-visibility role that will shape how our clients market themselves and their listings across every channel. What You’ll Do Own the strategy and roadmap for client marketing & advertising products, spanning digital campaigns, lifecycle marketing, and offline channels such as print and direct mail. Define end-to-end marketing workflows that help agents and teams plan, launch, and measure campaigns across channels (ads, email, SMS, social, print/direct mail) from within the Luxury Presence platform. Partner with Client Marketing leadership to create scalable client programs and “campaign in a box” offerings (e.g., listing launch playbooks, neighborhood farming packages, print/direct mail bundles) and turn them into productized experiences. Develop templated campaigns and playbooks that encode marketing best practices while still allowing for brand-appropriate customization by agents and teams. Collaborate with AI/ML teams to enhance AI-powered assistants and creative tools that help clients generate copy, creative, and campaign structures quickly and on-brand. Build segmentation, targeting, and personalization capabilities that make it easy for clients to reach the right audiences at the right time across channels. Design intuitive, premium user experiences that reflect our luxury brand while remaining simple enough for busy, non-technical users to adopt quickly. Create clear reporting and insights that tie marketing activity to lead generation, pipeline, and ROI, helping clients understand what’s working and where to invest next. Evaluate and launch new channels and offerings, including third-party partnerships (e.g., print, direct mail, or specialty media providers) that can be packaged and delivered through our platform. Work cross-functionally with CRM and lead management teams to ensure campaigns are tightly integrated with contact data, lead routing, and nurturing workflows. Define and track success metrics across adoption, engagement, campaign performance, and revenue impact — and use these metrics to prioritize and iterate. Act as the voice of the client marketer inside the organization, bringing market insights, client feedback, and competitive intelligence into the product planning process. Who You Are 7+ years of Product Management experience with demonstrated progression to senior/staff level. Strong background in marketing and/or growth, ideally having partnered closely with marketing teams or owned campaigns yourself earlier in your career. Experience building marketing, CRM, or advertising products in a B2B SaaS environment (e.g., campaign management, lifecycle marketing, email/SMS tools, marketing automation, ads, or similar). Comfortable working across multiple channels, including paid media (e.g., Meta/Google), owned channels (email, SMS), and offline tactics (print, direct mail, event marketing, etc.). Deep understanding of performance and lifecycle marketing fundamentals — funnels, conversion rates, CAC, LTV, attribution basics — and how these inform product decisions. Proven ability to take ambiguous client needs and turn them into clear product strategies, roadmaps, and shipped experiences. Experience designing or overseeing premium UX for non-technical users, with strong instincts for simplicity, polish, and brand alignment. Highly data-driven, with experience running experiments, interpreting campaign and product analytics, and using insights to iterate. Excellent cross-functional collaboration skills; you’re comfortable working with marketing, sales, client success, operations, design, and engineering. Strong written and verbal communication skills; able to articulate vision, tradeoffs, and priorities to both executives and individual contributors. Preferred Qualifications Experience building or working with marketing platforms such as CRMs, email/SMS tools, or advertising management platforms. Hands-on experience at some point in your career running campaigns (e.g., Google Ads, Facebook Ads, email/SMS campaigns, direct mail programs, or similar). Background in PropTech, real estate, or lead generation platforms where marketing and advertising drive core business outcomes. Familiarity with AI/ML applications in marketing, such as content generation, audience modeling, or performance prediction. Experience packaging marketing services (e.g., managed services, campaign bundles, print/direct mail programs) into scalable, repeatable offerings. Join us in shaping the future of real estate The real estate industry is in the midst of a seismic shift, and the future belongs to those who break new ground. As one of the fastest-growing companies in the proptech and marketing sectors, Luxury Presence challenges the status quo of what technology can do for real estate agents, leaders, and brokerages. We’re a team of agile and tenacious innovators working collaboratively to drive the industry forward. Together, we build game-changing products that empower modern real estate entrepreneurs to dominate their markets. From award-winning web design to agile SEO solutions to cutting-edge AI tools, we deliver tech that anticipates market shifts and keeps our clients ahead of their competition. Founded in 2016 by Stanford Business School alum Malte Kramer, Luxury Presence has grown to a global team ranked on the Inc. 5000 fastest-growing companies list three years in a row. We’re backed by world-class investors, including Bessemer Venture Partners, Toba Capital, and Switch Ventures, and have raised $52.6 million to date. More than 15,000 real estate businesses rely on our platform, including 31 of the RealTrends top 100 agents featured in The Wall Street Journal. Additionally, many of the industry’s most powerful brokerages — including Compass, Coldwell Banker, and Sotheby’s International Realty — rely on Luxury Presence as a trusted business partner. Every year since 2020, Luxury Presence has ranked on BuiltIn’s Best Place to Work lists. HousingWire named our founder and CEO a 2024 Tech Trendsetter, we’ve received several Tech100 Awards, and our lead nurturing tool just scored an Inman Innovation Award for Best AI-Powered Platform. Luxury Presence is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin. #J-18808-Ljbffr