Social Media Specialist
4 days ago
Overview
We are seeking a creative and results-driven Social Media Specialist (especially red note)to join our dynamic marketing team. This role is ideal for individuals passionate about digital marketing, with a strong focus on social media platforms, content creation, and audience engagement. The successful candidate will play a key role in enhancing our brand presence across various channels, leveraging their expertise in SEO, graphic design, and analytics to drive growth and visibility. This position offers an exciting opportunity to work in a fast-paced environment where innovative ideas and strategic thinking are valued.
Duties
- Develop, implement, and manage social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others to increase brand awareness and engagement.
- Create compelling visual content using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to support campaigns and promotions.
- Manage social media scheduling tools like Hootsuite and Buffer to ensure consistent posting schedules.
- Conduct keyword research and optimize content for SEO to improve organic reach and search engine rankings.
- Monitor social media trends and analyze performance metrics using Google Analytics to refine strategies and report on campaign effectiveness.
- Collaborate with the marketing team to develop digital marketing campaigns that align with overall business goals.
- Engage with followers by responding to comments, messages, and inquiries promptly while maintaining a professional brand voice.
- Oversee Facebook Advertising campaigns to target specific audiences effectively.
- Proofread all content for accuracy, clarity, and brand consistency before publishing.
- Stay updated on industry best practices in digital marketing, e-commerce integration, and platform algorithm changes.
Qualifications
- Proven experience in social media management within a digital marketing or e-commerce environment.
- Proficiency in graphic design tools such as Adobe Photoshop and Adobe Illustrator.
- Strong understanding of SEO principles, keyword research, and content optimization techniques.
- Experience with social media management tools like Hootsuite and Buffer (application).
- Knowledge of Facebook Advertising platform for creating targeted ad campaigns.
- Familiarity with Google Analytics for tracking performance metrics and insights.
- Excellent proofreading skills with attention to detail in all written content.
- Ability to develop engaging content tailored for various platforms while maintaining brand consistency.
- Strong analytical skills to interpret data and adjust strategies accordingly.
- Creative mindset with the ability to generate innovative ideas for campaigns that resonate with target audiences. This role is perfect for a motivated individual eager to make a significant impact through innovative digital marketing strategies while working in a collaborative environment dedicated to growth and excellence.
Job Type: Full-time
Pay: $17.20-$30.00 per hour
Expected hours: 40 per week
Benefits:
- Casual dress
- On-site parking
- Paid time off
Application question(s):
- do you speak Chinese ?
Experience:
- chinese social media: 1 year (required)
Language:
- chinese (required)
Work Location: In person
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