Senior Community Manager
6 hours ago
About the role:
Samsara is looking for a strategic, empathetic, and results-driven Senior Community Manager to be the founding architect of our new B2B customer community. This is a unique opportunity to build a critical program from the ground up.
You will be responsible for creating a vibrant, scalable, and valuable digital space where our customers can connect with each other, share best practices, and get technical answers. You won't just manage this community—you will build it.
The ideal candidate is a "builder" at heart, with proven experience launching B2B tech communities. You are passionate about customer advocacy, an expert in digital engagement, and skilled at turning customer conversations into actionable, internal insights.
You'll collaborate closely with senior stakeholders across Support, Customer Education, Marketing, Customer Outcomes, Product, and Sales to ensure strategic alignment and coordinated execution. Success in this role requires a strategic mindset to build the community roadmap, a strong bias for action to launch and engage members, and a deep curiosity to understand and advocate for their needs.
This role is open to candidates residing in Canada.
You should apply if:
- You want to impact the industries that run our world: Your efforts will result in real-world impact – helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
- You are the architect of your own career: If you put in the work, this role won't be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.
- You're energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
- You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best.
In this role, you will:
- Architect and Launch: Develop and execute the end-to-end launch strategy for the community, defining the mission, KPIs, information architecture, content areas, users groups, and recruitment plan.
- Content & Programming: Develop and manage the community's editorial calendar, creating foundational content, discussion prompts, and special programs (like AMAs or user spotlights) to drive sustained engagement.
- Daily Engagement & Moderation: Act as the primary host and "face" of the community, proactively stimulating conversations and moderating all user-generated content to ensure a valuable and respectful environment.
- Build Advocacy and Reward Members: Implement programs (like gamification, recognition, and member spotlights) to encourage sustained engagement and reward valuable contributions.
- Manage Internal Expert Engagement: Build a scalable process to identify and route questions to internal subject matter experts across Support, Customer Education, Product, Partnerships, Marketing, and more, ensuring customers get timely, accurate answers while showcasing Samsara's expertise.
- Reporting & Analytics: Own the community dashboard. Report on key metrics like membership growth, engagement rates, content performance, and the community's impact on case deflection and customer health.
- Champion, role model, and embed Samsara's cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices
Minimum requirements for the role:
- 8+ years of experience in online community management, preferably in a B2B SaaS or technology environment.
- Proven "0-to-1" experience; you have successfully launched and scaled at least one online community from the ground up.
- Expertise in digital engagement and a demonstrated ability to turn customer conversations into actionable, internal insights.
- Proven experience in architecting and launching an end-to-end community strategy, including defining the mission, KPIs, information architecture, and recruitment plan.
- Demonstrated ability to develop and manage a community editorial calendar, creating foundational content, discussion prompts, and special programs (like AMAs) to drive engagement.
- Experience in daily community management and moderation, acting as the primary host, stimulating conversations, and ensuring a respectful environment.
- Ability to build scalable processes for routing questions to internal subject matter experts (SMEs) with cross functional partners to ensure timely, accurate answers.
- Proficiency in reporting and analytics, including owning a community dashboard and reporting on key metrics such as engagement rates, growth, and business impact (e.g., case deflection).
An ideal candidate is also:
- Strategic & Hands-On: You can build a 12-month strategic plan and jump into the weeds to moderate a difficult conversation or onboard a new member.
- Data-Driven: You are comfortable defining KPIs, working with analytics tools, and translating data into actionable insights and executive-level reports.
- Cross-Functional Leader: You have a proven ability to build relationships and influence across departments (Product, Support, Marketing, Customer Education) to achieve shared goals.
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