Analyst, Loyalty Program

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well.

At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.

Whether shopping for your favourite foods, daily essentials, or little indulgences, the PC Optimum loyalty program helps Canadians live life well by delivering unparalleled customer value and utility through personalized offers, rewards, and experiences. As part of the Loyalty Team at Loblaw, you will be part of a group that drives the future direction of Canada's largest and most loved loyalty program. Reporting to the Manager, Loyalty Program & Member Experience Insights, you will leverage your passion for customers and analytical skills to provide insights on the health and performance of the PC Optimum program. These insights will empower our leadership to make data-driven decisions to set PC Optimum's strategy.

Please note this position is based out of Loblaw's Downtown Toronto office (500 Lake Shore Blvd W). The incumbent will be expected to work in the office 4 days per week, and virtually for 1 day per week.

What you'll do

• Uncover insights relating to the PC Optimum program and its members, using a variety of data (e.g., transactional, digital, & survey sentiment) to inform PC Optimum's strategy
• Support ongoing measurement of program performance with a focus on progress against objectives and key results (OKRs) (e.g., partnerships, digital engagement, member growth)
• Prepare recurring and ad hoc reporting for a variety of audiences, ranging from functional teams to leadership
• Project-manage and support consumer research executed through ad-hoc surveys deployed to the PC Optimum emailable member base
• Aggregate and analyze customer feedback and sentiment from a variety of sources (e.g., first party surveys, social media, customer support) to elicit a pulse on the member experience
• Build dashboards based on requirements collected from business stakeholders to democratize access to insights
• Across all of the above responsibilities, collaborate with cross-functional stakeholders including but not limited to Loyalty Partnerships, Technology & Analytics, Loyalty Operations, Loblaw Digital, & Marketing

Does this sound like you?

• Hands-on experience. You have 1-2 years of experience in an analytical role, including with demonstrated SQL skills (a must have).
• Customer focused. Customers are core to what we do.
• Exceptional Excel and SQL skills with an analytical mindset. Strong strategies are grounded in data-led insights and you'll be expected to extract, analyze, and summarize data from a variety of data sources.
• Comfort thinking critically and strategically. You'll be a part of the team that crafts the strategy for PC Optimum, tackling complex and ambiguous customer and business problems.
• Effective communication and synthesis skills. You will often be called upon to present your findings and recommendations. Comfort with storytelling and presenting will be key.
• Strong intangibles. Time management, problem-solving, critical thinking skills, and the ability to work independently come natural to you.

Bonus qualifications

• Experience using BigQuery to extract data for reporting and insights
• Experience building data visualizations in Looker and / or Looker Studio
• Experience with Voice Of Customer platforms (e.g., Medallia)
• Experience in the retail and/or loyalty industry

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada's Top Employers, Canada's Best Diversity Employers, Canada's Greenest Employers & Canada's Top Employers for Young People.

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.

Please Note:

Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.