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Lead Generation Outreach

2 weeks ago

Remote, Canada Gradcut Full time

Absolutely — below is a thorough, high-caliber job ad that cleanly integrates the CRM / lead-gen / outreach intern scope with the Growth Marketer (AI & Automation Focus) role you outlined.

This is written to attract a serious, builder-type growth marketer (not a "campaign-only" marketer) and is formatted to work well on Indeed, LinkedIn, and startup job boards.

Growth Marketer (AI & Automation Focus)

Location: Remote / Hybrid

Job Type: Full-time

Experience: 2+ years

Company: Edit on the Spot

About Edit on the Spot

Edit on the Spot is redefining real-time video for live events—turning event moments into instant marketing assets.

We're a bootstrapping, high-efficiency startup building fast, with focus and intent. We care about leverage, automation, and results—not bloated processes or corporate marketing theatre.

This role is for someone who wants to build the entire growth engine, not just manage one channel.

About the Role

We're looking for a hands-on Growth Marketer (AI & Automation Focus) to design, automate, and optimize our end-to-end growth and lead generation system.

This is not a traditional marketing role. You'll own outbound and inbound acquisition, CRM hygiene, automation, paid campaigns, analytics, and experimentation—building an intelligent, automated growth stack that scales with minimal friction.

You'll work directly with the founders and have real ownership over how growth happens.

Key Responsibilities1. Lead Generation, Outreach & CRM Ownership

  • Research and build targeted lead lists aligned with ICPs
  • Identify decision-makers and validate contact data
  • Design and execute multichannel outreach (email, LinkedIn, forms)
  • Build automated outreach sequences with structured follow-ups
  • Track responses, manage pipeline stages, and surface warm leads
  • Maintain clean, accurate, decision-ready CRM data
  • Ensure no leads, responses, or follow-ups are dropped

Tools & Skills

HubSpot, Apollo, Lemlist, , , capsuleCRM, LinkedIn, Google Sheets automation

2. Growth Automation & AI Workflows

  • Build and manage automated growth workflows using no-code tools
  • Implement AI-assisted prospecting, messaging, and segmentation
  • Automate repetitive tasks (outreach, follow-ups, CRM updates, reporting)
  • Continuously refine workflows for speed, quality, and scale

Tools & Skills

Zapier, Make (Integromat), PhantomBuster, ChatGPT, Google Workspace

3. Paid Acquisition & Campaign Management

  • Plan, launch, and manage paid campaigns across Google and Meta
  • Own targeting, creative testing, budget allocation, and optimization
  • Monitor performance and iterate quickly based on data

Tools & Skills

Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, SEMrush, Keyword Planner

4. Tracking, Analytics & Performance Reporting

  • Implement and maintain tracking across all acquisition channels
  • Monitor KPIs and identify trends, bottlenecks, and opportunities
  • Build dashboards that give real-time clarity on growth performance

KPIs

CAC, CTR, Conversion Rate, Cost per Lead, Funnel Velocity, ROI by channel

Tools & Skills

GA4, Google Tag Manager, Meta Pixel, Looker Studio, Google Sheets / Excel

5. Website, Testing & Conversion Optimization

  • Run A/B tests on messaging, landing pages, and CTAs
  • Use behavioral data to identify friction points and UX issues
  • Optimize pages for speed, SEO, and conversion performance

Tools & Skills

Hotjar, Mixpanel, Google Optimize (or equivalent), Ahrefs, Framer, WordPress

6. AI-Driven Content & Creative Experimentation

  • Use AI tools to generate and test ad copy, outreach messaging, and content
  • Experiment with AI-generated images and video for campaigns
  • Automate content workflows where possible

Tools & Skills

ChatGPT, Jasper, Midjourney, Canva Magic Studio, Descript, Notion AI

7. Reporting, Insights & Founder Communication

  • Maintain a central growth dashboard consolidating all metrics
  • Deliver clear weekly insights, recommendations, and next steps
  • Communicate progress asynchronously and transparently

Tools & Skills

Notion, Looker Studio, Loom, Smartleads, Apollo, Hubspot, Slack, Google Workspace

Who You Are

  • 3+ years experience in growth marketing, performance marketing, or automation-heavy roles
  • Strong in lead generation, outbound outreach, and CRM discipline
  • Comfortable using AI and no-code tools to create leverage
  • Analytical, experimental, and data-driven
  • Self-directed and effective in lean, fast-moving environments
  • Clear communicator who turns data into action
  • Builder mindset—you like owning systems end to end

What Success Looks Like

  • Leads are generated consistently and followed up without gaps
  • CRM data is clean, accurate, and decision-ready
  • Outreach and paid campaigns are automated, tested, and improving
  • Growth performance is visible, measurable, and improving month over month
  • Founders have clarity, not noise

Why Join Edit on the Spot

  • Real ownership and influence over growth strategy
  • Direct access to founders and fast decision-making
  • High autonomy, minimal bureaucracy
  • Opportunity to build a best-in-class automated growth engine from the ground up

How to Apply

Apply with your resume and a short note explaining:

  • A growth or automation system you've built or improved
  • The tools you're strongest in
  • Why this role interests you

Job Type: Internship / Co-op

Contract length: 12 weeks

Pay: $18.00 per hour

Expected hours: 20 – 30 per week

Work Location: Remote