General Manager

1 week ago

Niagara Falls, Ontario, Canada Northern Roads Auto Group Full time $150,000 - $250,000 per year

Northern Roads Auto Group is more than just a business, a collection of dealerships or rooftops, it's a place where our family has the privilege to serve yours.

Location: Cardinal Kia

Availability: Open - Monday to Saturday

Compensation: $150-250k

When you join Northern Roads, you'll enjoy:

  • Trusted relationships – We're a work family and you'll become a part of the team.
  • Many employee engagement activities – We want you to want to come into work every day.
  • Employee Health and Wellness Initiatives – We truly care about your well-being.
  • Career path planning and training – We want you to succeed and grow alongside us.
  • There are plenty of other perks and incentives, you'll have to join us to find out more

You'll love your position as a General Manager:

  • Lead and manage all dealership departments, including sales, service, parts, and finance.

  • Develop and implement effective sales and marketing strategies to achieve sales targets and maximize profitability.

  • Foster a customer-centric culture, ensuring exceptional customer service and satisfaction.

  • Recruit, train, and develop a high-performing team of automotive professionals.

  • Monitor and analyze key performance indicators (KPIs) to identify areas for improvement and implement solutions.

  • Oversee inventory management, pricing strategies, and vehicle merchandising.

  • Collaborate with manufacturer representatives and maintain strong relationships to optimize dealership performance.

  • Ensure compliance with industry regulations, dealership policies, and business practices.

We'd love to hear from you, if:

  • 5+ years of proven experience as a General Manager within the automotive industry with in-depth knowledge of automotive dealership operations, including sales, service, and finance.

  • Strong proficiency in DMS, CRM and other automotive technology/platforms.

  • Strong organizational skills.

  • Excellent communication and interpersonal skills.

  • Ability to analyze data on a daily basis and make informed decisions to drive business success.

  • High degree of emotional intelligence.

  • Commitment to customer satisfaction and continuous learning.

  • Valid G driver's license and clean abstract.

  • OMVIC certification.

  • Open Availability

At Northern Roads Auto Group, we've been operating successful family businesses over the last 40+ years in the heart of the Niagara region. Most recently, we're excited to be building one of Canada's largest state of the art Kia dealership with a focus on electrification with Canada's first EV Canopy with 12 charging stations in the heart of the new Niagara Auto Mall. We are proud to be one of the first Kia Dealers in Canada, a multi-Kia President's Award-winning store, adding our second Kia franchise Lindsay Kia in October 2023, acquiring Belleville Chrysler in 2024 and most recently, acquiring Bill's Toyota as of September 2025.

At Northern Roads Auto Group Inc., accommodations are available during all stages of the recruitment process in accordance with the Human Rights Code. We are committed to complying with the Accessibility for Ontarians with Disabilities Act (AODA) to provide an inclusive, barrier free workplace and support accommodating the accessibility needs of individuals with disabilities so that individuals can participate in all aspects of our recruitment process. Should you require this accommodation, please contact

We would like to thank all candidates in advance for their interest only. Please note, due to the volume of applicants we receive, only those candidates selected for an interview will be contacted.

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