Sales Enablement Coordinator

S&S ACTIVEWEAR 

JOIN US AND "CREATE YOUR VISION"

ABOUT US

S&S Activewear is a leading North American, tech-enabled specialty distributor of imprintable apparel, including t-shirts, fleece, athletic wear, headwear, workwear, scrubs and accessories. We pride ourselves on being the "critical link" that enables our 100+ brand partners such as Adidas, Columbia and Gildan to reach our hyper-fragmented base of customers, comprised of apparel decorators, eRetailers and promotional products distributors that embellish apparel items for diverse end consumer use cases (e.g., everyday wear, concerts, fitness attire, life events, team sports, etc.). At S&S, we differentiate in the market through a customer service focus, strategic product portfolio, world-class distribution infrastructure, a collaborative growth culture and a relentless focus on technology and innovation. 

Our success has compounded since the Company's humble beginnings in 1988 as a regional t-shirt distributor to a leading, multi-billion-dollar value-added distribution platform that drives market penetration for our suppliers while enabling the growth, operations and fulfillment for a diverse range of customers across channels and business sizes.  We strive to be the apparel distributor of choice while inspiring and fostering growth for customers, employees and suppliers through our core values of service, deep relationships, innovation, continuous improvement and accountability. 

ABOUT THE ROLE 

The Sales Enablement Coordinator plays a vital role in supporting and advancing the success of corporate sales enablement initiatives across both Canada and the United States. Reporting to the Sr. Sales Enablement Manager, this position collaborates closely with our Sales Team and other Commercial Departments to strengthen alignment, enhance training effectiveness, and drive overall sales productivity. 

You'll assist in managing key sales tools, executing training programs, and creating engaging - brand-aligned content - that supports our sales teams in the field. This role offers a unique opportunity to gain hands-on experience in all facets of the sales enablement function—including content development, campaign coordination, program management, and cross-departmental collaboration. 

The Sales Enablement Coordinator supports the sales organization by coordinating and implementing strategies, resources, and training programs designed to increase productivity, performance, and engagement. This role works collaboratively with sales leadership, marketing, merchandising, and other internal partners to ensure the seamless execution of enablement initiatives across both countries. 

COMPENSATION & SCHEDULE

Salary (based on experience) 

Full-Time (Remote Opportunity), Non-Exempt

MON - FRI (standard business hours)

KEY RESPONSIBILITIES

1. Sales Tools & Resources 

• Manage and update sales enablement tools, including CRM systems, content libraries, and communication platforms.
• Ensure the sales teams have timely access to current product information, sales collateral, and competitive intelligence.
• Partner with cross-functional teams to improve tool utilization and efficiency.

2. Sampling Program Coordination 

• Support all aspects of the sample production process, ensuring deadlines and quality standards are met.
• Serve as a key point of contact for Vendors, Fulfillment, and Creative Teams.
• Maintain the master database of Canada Sales Team contact information and sizing details (via Microsoft Loop).
• Coordinate a variety of sample initiatives, including:
  • Salesman Sample Kits
  • Vendor Personal Samples
  • Customer Sample Kits

3. Content Management (High spot Platform Governance) 

• Manage and organize sales content such as presentations, case studies, product flyers, brand decks, catalogs, videos, infographics, podcasts, and imagery.
• Collaborate with Marketing and Product teams to create and update sales materials that reflect market trends and company objectives.
• Ensure all content is organized, searchable, and effectively leveraged by the sales organization.

4. Performance Tracking & Reporting 

• Track and evaluate the effectiveness of sales enablement programs and initiatives.
• Monitor key performance indicators (KPIs) and share insights with sales leadership for continuous improvement.
• Assist in preparing reports, dashboards, and presentations for sales meetings, trainings, and leadership reviews.

5. Collaboration & Communication 

• Act as a liaison across Commercial Teams to ensure clear communication and strategic alignment.
• Coordinate and facilitate meetings, workshops, and webinars (via Gold cast for MSH calls and other enablement events).
• Gather feedback from sales teams to identify challenges, opportunities, and areas for program enhancement.

6. Sales Training & Development 

• Support onboarding and continuous learning initiatives for sales representatives.
• Assist with developing and maintaining training materials, presentations, manuals, and online learning resources.
• Assess training needs and provide recommendations to strengthen program content and delivery.

REQUIREMENTS & QUALIFICATIONS

• Bachelor's degree in Business, Marketing, Communications, ora related field.
• Strong organizational, multitasking, and project management skills.
• Proficiency with CRM systems, sales enablement platforms, and Microsoft Office Suite.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Excellent interpersonal and communication skills, both written and verbal.
• Experience in content creation, sales operations, or training development's an asset.
• Bilingual (English/French) preferred but not required.

TRAVEL

Position involves limited travel, estimated at 5–10% annually

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. 

EQUAL OPPORTUNITY EMPLOYER

S&S Activewear welcomes people of all backgrounds and experiences and are committed to creating a diverse culture and supporting human growth. We are proud to be an equal opportunity employer and is committed to providing equal opportunity for all employees and applicants. We conduct business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. Our policy is to recruit, hire, train, promote, assign, transfer, and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons. S&S participates in E-Verify and will provide the federal government with your Form I-9 information to confirm you are authorized to work in the U.S.  This job offer is contingent upon the completion of a satisfactory background check.