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Marketing Communication Specialist

9 hours ago

HYBRID Montreal Canada Equisoft Full time

What is Equisoft? Equisoft is a global provider of digital solutions for insurance and investment, recognized by over 250 of the world's leading financial institutions. We offer a comprehensive ecosystem of scalable solutions that help our customers meet all the challenges brought about by this era of digital transformation, thanks to our business needs-driven approach, industry knowledge, cutting-edge technologies and experts.  With its business-driven approach, in-depth industry knowledge, cutting-edge technologies and multicultural team of experts based in North America, the Caribbean, Latin America, Europe, Africa, Asia and Australia, Equisoft helps its customers meet the challenges of this era of digital transformation. 

Why Choose Equisoft? With 950+ employees, we are a stable organization that offers career advancement and fosters a stimulant environment. If that's not enough, then check out these other perks below:   

  • Hiring Location: Canada (Montreal)

  • You are welcome to work in our office, hybrid or remote 

  • Internal job title: Marketing Communication Specialist 

  • Full-time temporary position: maternity leave replacement (1 year, with possibility of renewal)

  • Flexible hours    

  • Number of hours per week: 40 

Role: The Marketing Communication Specialist reports to the Manager, Marketing Communications and works closely with our content, demand generation and global growth teams. The candidate will lead and execute Tier 2 and 3 (smaller scaled) marketing activities while supporting all Tier 1 (large) global campaigns. This includes content distribution and repurposing plans, international marketing communications support and overall brand and content operations. 

Your Day with Equisoft:   

  • Use Canva and other tools to design images and videos for social media, websites and paid ads campaigns. Most will have a template to use.   

  • Use the CMS to maintain company website content, ensuring accuracy of site content and quality control 

  • Build landing pages related to on-going campaigns, ensuring brand consistency, accurate messaging, and overall great user experience 

  • Support PR efforts and manage awards calendars and submissions 

  • Manage all translation and QA needs. Deliver the French/Spanish assets including landing pages, articles, digital ads, brochures, etc.  

  • Support HR with internal marketing communication needs, including employer brand assets.  

  • Ensure all elements are aligned with brand guidelines and optimize quality control.  

  • Work closely with the Manager, Marketing Communications, to help create, execute, and analyze marketing campaigns. 

  • Coordinate and manage high level budgets and invoices in relationship with vendors 

  • Own social media calendar and track KPI's

  • Track campaign and channel performance and report on key metrics (e.g. thought leadership content, Accelerate webinar, Life Accelerated podcast, LinkedIn, etc.) 

  • Handle general administrative work and other duties as required 

Requirements:  

Technical

  • University Degree (Marketing, Communications, Business Development preferred)

  • 3-5 years' experience in a similar role

  • Strong knowledge with Canva and/or Adobe design application – Illustrator, InDesign and/or Photoshop.  

  • Strong capability to manage Content Management System (CMS) like craft, WordPress, Marketo, etc. 

  • Experience in managing Professional LinkedIn page and social media accounts

  • Strong organization and project management skills. Able to manage multiple assignments at once and meet tight deadlines.  

  • Experience with Asana, or any other project management tool  

  • Experience hosting Webinars

  • Experience with basic video creation and editing

  • Knowledge of the French & English Language (spoken and written)

Soft skills  

  • Self-starter with demonstrated ability to communicate ideas, concepts, plans and problems, clearly and efficiently in both oral and written form 

  • Has a growth and learning mindset, enjoys learning new skills and tools 

  • Always ready to go the extra mile to get things done.  

  • Strong sense of organization and prioritizing    

  • Analytical and problem-solving skills    

  • Ability to communicate, write and synthesize information    

  • Ability to multi-task in a rapid-paced environment   

  • Team spirit, tact, diplomacy, autonomy, rigor, and discipline 

Nice to Haves:   

  • Experience in B2B software/SaaS marketing 

  • Event planning and coordination experience

  • Working experience with AI tools

Equisoft is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.