Marketing & Project Specialist
2 days ago
Marketing & Project Specialist
Festivals & Events, MRG Live
Vancouver, BC
Who we are
MRG is Canada's largest independent concert promoter and live entertainment venue operator. We produce over 1000 events annually across 9 owned and operated venues and have produced concerts hosted in clubs and arenas domestically, as well as Europe and Asia-Pacific. Our diverse portfolio includes leading hospitality businesses, experiential venues like Par-Tee Putt and Par-Tee Pong, as well as AdmitOne, the fastest-growing multi-product ticketing platform in North America. We are at the forefront of the experience economy.
Who you are
Reporting to the Marketing Manager (West), MRG Live, the Marketing & Project Specialist will be responsible for supporting and executing marketing initiatives for MRG's diverse portfolio of festivals, public events, and concert programming. You are strategic, creative, and highly organized, with a passion for event marketing, brand management, media buying, and on-site execution. You thrive in a fast-paced, collaborative environment and enjoy helping create experiences that connect with local communities and audiences.
The Fine Print
- Lead the execution, analysis, and optimization of marketing initiatives to meet and exceed attendance and revenue targets.
- Create and manage marketing budgets for assigned events, with direction from marketing leadership.
- Bring new creative marketing ideas to each festival campaign.
- Strategize and activate paid digital advertising campaigns.
- Execute and negotiate media buying; maintain and grow relationships with media outlets, radio partners, creative agencies, and external stakeholders.
- Collaborate with the Live Content Team to write ad briefs, press releases, and marketing copy.
- Assist with grant writing and award submissions.
- Coordinate design, printing, and installation of onsite signage, ensuring brand consistency.
- Oversee social media content creation, newsletters, in collaboration with the Live Content team.
- Oversee website development, and update websites with event information, including performance reporting for event-specific web pages.
- Lead the creation and distribution of wrap reports, gathering relevant marketing data.
- Identify cross-promotional opportunities across MRG divisions and projects.
- Work closely with the MRG Live Concerts team to both lead and assist in concert marketing efforts as needed.
- Be present and engaged at MRG Live Festivals & Events as required.
- Other duties as assigned.
We are looking for someone with:
- 3+ years of professional marketing experience, ideally within live events, entertainment, or the experience industry.
- Proven ability to manage multiple projects and deadlines in a fast-paced environment.
- Strong communication, creative writing, and interpersonal skills.
- High level of organization and attention to detail with a process-oriented mindset.
- Experience with digital marketing platforms and data-driven campaign optimization.
- Proficiency in project management and coordination with cross-functional teams.
- Knowledge of current marketing and social media trends and tools.
- Content Management System (CMS) proficiency: WordPress, Webflow.
- Adobe Creative Suite experience: Illustrator, InDesign, Photoshop, Acrobat.
- Class 5 Driver's License & access to a vehicle.
- Canva, Google Suite, Asana, CRM Experience considered an asset.
- Ability to lift 25lb and stand for long periods.
- Flexibility to work variable hours, including evenings and weekends, based on event schedules.
Terms & Expectations
- Due to the nature of the work, after-hours correspondence will be required.
What's In It For You?
- Participation in the MRG Travel Ambassador Program.
- A fun and casual environment with a close-knit, innovative team of creative and energetic professionals.
- Employee discounts at MRG concerts, shows, and hospitality venues.
- A welcoming, fun, and safe workplace where everyone can show up authentically and feel respected.
- Career development opportunities with a company that encourages learning and growth.
Thank you for your interest in MRG. Given the anticipated interest in this role, only those selected for an interview will be contacted.
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