Marketing Specialist
7 days ago
ABOUT MLA CANADA
MLA Canada is the most comprehensive real estate service provider in Canada. Partnering with residential developers, MLA Canada offers an unmatched level of expertise in advisory services, market intelligence, project marketing, sales, customer care and administration. From boutique projects to large masterplan communities, our diverse and deeply experienced service teams deliver exceptional results while placing our clients' objectives and brand identity first.
WHAT YOU CAN EXPECT
We are driven to change the way the world purchases real estate. Our commitment is to foster an entrepreneurial culture, while continuing to disrupt how we position and sell real estate. As we take on this exciting new challenge, we are seeking a Marketing Specialist within our Marketing team to join us, located in Vancouver, BC.
Our Marketing Specialist will have the opportunity to work with your Portfolio team to build lasting relationships with clients and vendors, and assist the Director of Marketing and Marketing Manager in developing marketing and sales campaigns. The ideal candidate will have a strong ability for project management with a robust understanding of marketing. The individual will be required to provide critical thinking and challenge the norm in all of the executional assets required as part of the marketing and sales campaign which include presentation centre design and build. This role will be working primarily with our Vancouver based team working on projects within the Greater Vancouver region. You must live in the Greater Vancouver region and have the ability to be on site as needed.
KEY RESPONSIBILITIES INCLUDE:
- Assist in marketing strategy, theme, product positioning and creative branding for real estate projects
- Support in gathering, the assets needed in organizing and building the powerpoint presentation / documents for the Brand and Positioning Session
- Have the ability to identify the key unique selling propositions for each project
- Assist in creating marketing briefs for creative vendors when developing marketing collateral such as advertising and website design, outdoor advertisement, editorials and online media
- Works with the Marketing Manager in building strong integrated media campaigns that consist of traditional and online mediums that reflect the target audience
- Understand the features and benefits of traditional and online media
- Set up and create new project vendor accounts and relationships
- Work intimately in Hubspot to create robust communication schedules and content for e-blasts, social media, and corporate communications
- Has the ability to implement and execute events which occur throughout the lifecycle of the project
- Manage and maintain marketing budgets
- Build a close relationship with each Sales Teams to ensure they have the tools necessary to perform their role
- Remain well versed in Asana, Smartsheets, and Hubspot
- Support the manager in project photography tasks which include scouting models, location and suppliers
- Provide valued feedback for creative that relate to media such as print, online and outdoor
- Work with creative agency in producing, editing, proofing various marketing collateral including signage, stationary, brochures, floorplans, feature sheets, flyers and more
- Support the Manager / Director during the Presentation Centre marketing build-out
- Ensure meeting agendas are created ahead of each meeting and meeting minutes are captured and circulated afterwards
- Continue to learn the strong foundations of Marketing Pre-sale and Re-sale real estate while supporting the Portfolio Team
- Be an ambassador of MLA Canada inside and outside of our offices
WHAT YOU BRING TO THE TABLE
- 3-5 years of experience marketing
- Real estate experience preferred
- Relevant education (Certificate/Diploma/Degree) from a recognized institute
- Proficiency with MS Office applications, Asana, Hubpsot, Avesdo and/or similar programs
- Ability to project manage like a superstar
- Ability to produce results independently while maintaining a positive team environment
- Energetic and professional. Natural at developing relationships and working with clients and colleagues
- A keen attention to detail with an ability to proof read, edit and thrive in a fast-paced environment
- A great communicator with strong organization skills
- Time-management skills working under pressure with multiple projects and timelines
- Excellent written, graphic and verbal communication skills
WHY IT'S SO GREAT TO WORK FOR MLA
MLA offers individuals an unparalleled opportunity to work with a growing company with a clear vision to be Canada's undisputed leader in real estate, and to be a part of setting a new standard of excellence for experience and innovation in the world of new home sales.
Our core values are at the heart of our people and company objectives. We strive for Innovation, Empowering our People, Committing to the MLA Experience and Delivering Results.
We celebrate our wins and each other. We are committed to fostering a rich learning organization and mapping out career paths based on individual talents and goals. We are big on fostering a community based on trust, respect and creating a fun and collaborative place to be Ask us about our yearly Rocket Awards program and annual gala events, where we put celebration into action.
In addition to a competitive compensation structure, we offer:
- An amazing opportunity for personal growth and development
- A comprehensive benefits package, 100 % paid benefit premiums
- Wellness benefit and cell phone subsidy
- An opportunity to work with the best of the business
- A fun, collaborative, innovative and fun working environment
- On-going commitment to training and development
- Opportunities for educational webinars
- Career path and personal growth plans – we invest in you and our team
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