Social Media Marketing

2 weeks ago

Tillsonburg ON NG W, Canada Tear Systems Mechanical Contractors Inc Full time

Job Overview

We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic digital marketing team. In this role, you will develop and execute engaging social media campaigns across various platforms to enhance brand awareness, drive traffic, and support e-commerce initiatives. The ideal candidate will possess strong skills in graphic design, SEO, and analytics, with a passion for digital marketing trends. This position offers an exciting opportunity to contribute to innovative marketing strategies while honing your skills in a collaborative environment.

Responsibilities

  • Develop, implement, and manage social media strategies aligned with overall marketing goals.
  • Create compelling content including graphics, videos, and written posts using Adobe Creative Suite tools such as Photoshop and Illustrator.
  • Manage social media platforms using tools like Hootsuite and Buffer to schedule posts, monitor engagement, and analyze performance metrics.
  • Conduct keyword research and SEO optimization to increase organic reach and improve content visibility.
  • Execute targeted Facebook Advertising campaigns to promote products and special offers.
  • Collaborate with the e-commerce team to integrate social media efforts with online sales initiatives.
  • Monitor industry trends and competitor activities to identify new opportunities for engagement.
  • Proofread all content for accuracy, clarity, and brand consistency before publishing.
  • Track analytics using Google Analytics to assess campaign effectiveness and recommend improvements.

Qualifications

  • Proven experience in digital marketing, social media management, or related roles.
  • Proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for graphic design purposes.
  • Strong understanding of SEO best practices and keyword research techniques.
  • Experience with social media management tools such as Hootsuite and Buffer.
  • Knowledge of Facebook Advertising platform for creating targeted ad campaigns.
  • Familiarity with Google Analytics for performance tracking and reporting.
  • Excellent proofreading skills with attention to detail in content creation.
  • Ability to manage multiple projects simultaneously while meeting deadlines.
  • Strong communication skills and a collaborative mindset. This position is ideal for a motivated individual passionate about digital marketing trends who wants to make a meaningful impact through innovative social media strategies.

Job Type: Part-time

Pay: $30,000.00-$55,000.00 per year

Work Location: In person

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