Product Manager
7 days ago
Hope you are doing well,
Role- Product Manager
Location- Toronto ( 3 days onsite)
Experience- 8+ years
About Personal Investor Digital & Analytics
Personal Investor Digital & Analytics (D&A) builds the mobile and web experiences that millions of investors use to plan, invest, and manage their money. Our mission is to create meaningful, world class digital experiences, exceed client expectations, and position as a trusted financial partner and industry disruptor.
As a Product Growth Specialist for the mobile team, you will play a key role in driving adoption of our app and its features.
You'll work with the Sr. Product Growth Specialist, mobile PMs, UX Strategists, and key partners to develop and execute upon a roadmap for mobile adoption, accelerating growth and engagement with Vanguard's Personal Investor clients.
In this role you will:
- Contribute to product marketing strategy for Mobile to increase adoption and improve CSAT.
- Build relationships with Product Managers, UX, Personal Investor Marketing, Social Media, Public Relations, Internal Communications, and business partners to execute on channel and content strategy.
- Support mobile's paid media program and attribution/deep-linking functionality for adoption and growth campaigns.
- Project manage adoption and growth marketing efforts, ensuring adherence to deadlines and collaboration between UX, marketing, and key partners.
- Help manage roadmap for mobile product marketing and communications, ensuring transparency within Mobile family and key stakeholders.
- Work with the Sr. Product Growth Specialist to conduct competitive research and partner with UX to understand the market and how we can best highlight product differentiators through our marketing efforts.
- Work with Analytics to create experimentation plans to measure outcomes of marketing and communications strategies.
What it takes:
- Minimum five years related work experience.
- Demonstrated proficiency with managing small- to medium-sized projects and supporting large-sized projects.
- Strong relationship management skills.
- Undergraduate degree in Marketing or equivalent experience a plus, but not required.
Regards
Ravi sharma
Job Type: Fixed term contract
Contract length: 4 months
Pay: $44.30-$90.00 per hour
Expected hours: 40 per week
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