Enterprise Marketing Manager
4 days ago
Are you ready to lead the charge in engaging enterprise-level prospects and driving growth in the AECO (Architecture, Engineering, Construction, Owner) sector? We’re searching for a strategic, data-driven Enterprise Marketing Manager to own our account-based marketing (ABM) and enterprise omnichannel campaigns targeting top-tier organizations. If you thrive on cross-functional collaboration, have a passion for ABM, and love building programs that move the needle with enterprise accounts, we want to hear from you
**In this role, your responsibilities will include**:
- **You’ll develop and execute high-impact, integrated ABM** strategies to engage, nurture, and convert enterprise prospects, collaborating closely with sales to identify and prioritize key accounts.
- **You’ll analyze campaign performance and pipeline impact,** using data to iterate, optimize, and demonstrate ROI on all enterprise marketing initiatives.
- **You’ll partner with Product, Sales, SDRs, and Field Marketing** to align go-to-market messaging, support sales enablement, and drive pipeline and revenue objectives.
- **You’ll create compelling, account-specific content and collateral**from executive presentations to case studies and whitepapers that speak directly to enterprise decision-makers.
- **You’ll manage the enterprise marketing budget,** ensuring effective use of spend and consistent delivery of high-quality campaigns.
- **You’ll provide ongoing reporting and insights** to stakeholders, maintaining dashboards of key performance indicators and sharing learnings to improve future programs.
- **You’ll stay ahead of industry trends and competitor activities,** continuously refining our approach to keep us at the forefront of enterprise marketing in the AECO sector.
- **You’ll champion a culture of experimentation,**testing new ABM technologies, tactics, and channels to maximize impact.
- **You’ll work with product marketing to support sales enablement by** developing tools, playbooks, and materials that empower our sales teams to engage enterprise accounts more effectively.
**Requirements for the position include**:
- Proven experience in digital marketing, website management (WordPress), SEO, and digital asset management.
- Strong understanding of social media platforms and digital marketing best practices.
- Demonstrated ability to analyze data and optimize campaigns based on insights.
- Excellent organizational, analytical, and communication skills.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Experience with web analytics tools (e.g., Google Analytics), marketing automation, and basic HTML/CSS is a plus.
- Creative, curious, and always looking for ways to improve processes and results.
**Nice to have qualification for this position include**:
- Experience with ABM Platforms -Hands-on knowledge of leading Account-Based Marketing tools (e.g., Demandbase, 6sense, Terminus) for targeted enterprise campaigns.
- Enterprise Sales Alignment - Proven ability to collaborate closely with enterprise sales teams, including experience with sales enablement tools and strategies.
- Event Marketing for Enterprise Audiences - Track record of planning and executing executive-level events, roundtables, or webinars tailored to enterprise buyers.
- Industry Knowledge in AECO - Familiarity with the Architecture, Engineering, Construction, and Owner sector, including understanding of enterprise buying cycles and personas.
**Why Join Us?**
- **We’re all about working together and sharing ideas,** so we love folks who are collaborative and open to feedback.
- **You’ll have the chance to own high-impact, visible projects** that directly shape our digital marketing strategy.
- **We’re always learning and growing,** and we want to hear what you know too If you love sharing your knowledge, you’ll fit right in.
- **We provide a supportive environment and mentorship** to help you achieve your career goals.
- **You’ll juggle exciting, meaningful projects** that challenge you to think strategically and creatively.
- **We’re problem-solvers at heart,** so if you’re curious and always looking for solutions, you’ll thrive here.
- **Our team is the right size for real ownership,** giving you the freedom to take initiative and make an impact.
- **We embrace new challenges and tools,** so if you’re up for learning as you go, you’ll fit right in.
- **Competitive salary, comprehensive health insurance, and a great work-life balance** to keep you happy and healthy.
- **Work alongside a diverse, global team,** and help us celebrate and embrace our differences.
- **Remote-friendly workplace,** with a beautiful Montreal office if you prefer coming in.
**Skills**: Required
- Content Creation
- CRM Software
- Data Analysis Tools
- Project Management
- Strategic Planning
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