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Marketing Communications Specialist
2 weeks ago
**Who we are**
You know those big cities that still feel like small towns? Where everyone’s friendly and helps each other out? That’s like Grant Thornton. Except here we’re all professionals and there isn’t a mayor or a general store. What we’re trying to say is that we’re a large and growing professional services firm that still feels like a community. We employ over 2500 people across Canada, and we truly care about our colleagues, our clients and the communities where we work and live. That’s what’s most important to us. We’re building a thriving organization that’s purpose driven and still want to remember what your favourite milkshake flavour is.
**As a Marketing Communications Specialist your responsibilities will include**:
Project Management:
- Responsible for the project management and coordination in the development of marketing content across all mediums required for the execution of marketing campaigns both regionally as well as nationally.
- In collaboration with the marketing managers, you will be a trusted advisor in the development of creative briefs, campaign deliverables, work-back schedules and timelines to ensure that projects remain on time as well as within budget.
- Create scope of work documents for creative or paid campaigns to document project details, reporting requirements, and agency costs.
- Engage with creative agencies and/or writers to ensure they understand the scope of work outlined within the creative brief.
- Review all creative costs associated with the projects to ensure we are getting the best value and is within budget.
- Responsible for managing the end to end creative development process with the creative agency and/or writers while providing ongoing communications with your stakeholders on the status of all projects.
- Maintain and update the marketing campaign calendar on behalf of your stakeholders.
- Work with the wider marketing team and media buying agency to develop, execute and evaluate paid media campaigns across a range of platforms including Google display, search and social media platforms.
- Content Development:
- Process creative brief submissions and assign to the appropriate writer and/or creative agency for development.
- Content QA: proof read and edit marketing content for all mediums throughout the creation process from draft to final version. Ensure the standards are of high quality, within brand and meets the needs of the goals for the campaign.
- Facilitate the process of appropriate signoffs are completed and in adherence to our legal and professional standards.
- Provide guidance and recommendations to your stakeholders on the development of content that will be most effective in achieving the goals of the marketing campaign.
- Manage the distribution of final marketing content on behalf of your stakeholders using standard tools and processes.
- Other duties as required
- Additional Responsibilities:
- Organize and lead regular meetings and/or calls with your stakeholders
- Build strong relationships with your stakeholders, creative agencies, writers, SME’s and within the extended marketing team.
- Ad-hoc projects as assigned
**Be Grant Thornton**
If you’re a bit like us, you’re driven to connect with how others are feeling and thinking. Here we walk in others shoes before taking action. Just imagine being part of a team that puts “we before me”, where flexAbility is a mindset, and where you trust your colleagues to have your back. At Grant Thornton, you’ll work with inspiring leaders who support your development, both personally and professionally. This is a place where your insatiable curiosity enables you to think, see and hear from a variety of perspectives, a place where every day is different and having the courage to grow is part of who you are. And when all this comes together, well that’s when the magic happens
**Think you’ve got what it takes to be a Marketing Communications Specialist? Like the colour purple? Great. Here's a few more boxes we’re also hoping you can tick**:
- University / college degree or diploma in Marketing Communications or equivalent work experience
- Minimum of 5 years of experience in marketing communications, in a B2B environment
- Exceptional oral and written communications skills
- Strong copywriting and editing skills with attention to detail
- Project management skills are essential
- Proven interpersonal and relationship management skills with a strong ability to manage, influence and leverage a multitude of stakeholders across all levels of an organization
- Highly organized, self-motivated, team player, adept at managing change and priorities with an ability to work under tight deadlines
- Resourceful with an ability to incorporate ingenuity in the provision of creative solutions that meet client needs
- Experience in a professional services environment an asset
- Experience with paid media is an asset
- Knowledge of WordPress and marketing automation so