Marketing Specialist

Are you an experienced marketing professional interested in working at one of Canada’s largest, fastest-growing and values-based engagement and communications consulting firms? Where the management team believes in brains without bureaucracy? Where you’ll enjoy more freedom to grow and lead? Argyle offers a superior experience in a supportive environment where talented communication professionals can build great careers. Our clients include some of the biggest names in consumer products, government, business and finance, health care and technology.

Reporting to the Vice President, Strategy & Planning, the Marketing Specialist is responsible for assisting in the execution of a firm wide marketing and communications strategy in a manner that supports consistent growth for the firm while enhancing brand equity and awareness. This position will support the planning, organizing, training, and managing all marketing functions to achieve the Company objectives of sales, growth, profitability, and visibility while ensuring a consistent marketing message and position consistent with the corporate direction. The Marketing Specialist will support the charge regarding grassroots marketing efforts, coordinating the business intelligence efforts and supporting the design and utilization of the CRM tool.

**Responsibilities**

**Marketing and Business Development**:

- Oversees PR team (interns) with pitching speaking opportunities for senior leaders
- Timely and efficiently fulfills requests for Argyle materials and maintains a sufficient stock of Argyle branded items
- Produces monthly topline reports with online analytics and other marketing activities
- Creates and maintains company-wide editorial calendars, including those of Practice Leaders
- Works with Practice Leaders to create marketing materials about their practice offerings and creates and manages case studies
- Work with our creative team to bring our stories to life in captivating and innovative ways
- Effectively coordinates with the VP & GM to format monthly internal e-newsletters including sending out weekly submission reminders and generating original content
- Accurately manages contacts, marketing lists, and develops reports within the CRM (Dynamics)
- Successfully organizes, keeps up-to-date, and assists with writing all marketing materials online and in print

**Skills**
- Ability to prioritize and manage projects across multiple initiatives, channels and deadlines
- Proven understanding of the “art” and “science” of marketing to drive data informed decisions with compelling creative and storytelling
- Strong analytical and writing skills. Must be able to identify and analyze the needs to create impactful content
- Strong attention to detail and a high standard for quality of work
- Oral, written and visual communications skills including synthesizing insights and calibrating to the correct audience

**Desired Experience**
- 5 years or more experience as a Marketing Specialist
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO and social media etc.) and market research methods
- Proven experience in marketing data analytics and tools
- Undergraduate degree in Marketing, Business Administration, or relevant field and/or equivalent work experience
- Experience working in a professional services environment communicating with executive-level decision makers
- A proven aptitude for initiative and innovation- Argyle is an equal opportunity employer and encourages women, Indigenous peoples, persons with disabilities and members of visible minorities to apply. We seek to hire individuals with diverse characteristics, backgrounds, and perspectives. We strongly believe that world-class talent makes no distinctions based on gender, ethnic or national origin, sexual identity and orientation, age, religion or disability, but enriches itself through these differences._
- Argyle is committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act, 2005 (AODA). Argyle will provide accommodations to job applicants with disabilities throughout the recruitment process. If you require accommodations, please notify us and we will work with you to meet your needs._
- We would like to thank all applicants for their interest but only those under consideration will be contacted._