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Manager, Volunteer Recruitment Marketing
2 weeks ago
**POSITION TITLE**:Manager, Volunteer Recruitment Marketing
**POSITION LOCATION**:Ottawa region, Canada (Hybrid work model)
**REPORTS TO**:Senior Manager, Operations (Volunteer Cooperation Program)
**CONTRACT TERM**:Until December 31, 2027
**SALARY LEVEL**:MGR 1 (CAD 67,000 - 81,000)
**LANGUAGES**:Fluency in both English and French is required.
**APPLICATION DEADLINE**:March 3, 2025
**START DATE**:April 1, 2025
**BACKGROUND**
WUSC is a Canadian non-profit organization working to create a better world for all young people. We bring together a diverse network of students, volunteers, schools, governments, and businesses who share this vision. Together, we develop solutions in education, economic opportunities, and empowerment to overcome inequality and exclusion for youth around the world, particularly young women and young refugees. WUSC currently works in 25 countries across Africa, Asia, the Middle East, and Latin America, with an annual budget of approximately CAD $40 million. We have over 90 staff in our Ottawa office, and over 200 people overseas implementing 16 development projects in collaboration with donors such as Global Affairs Canada, the UK Department for International Development (DFID), the World Bank, the Asian Development Bank, and the African Development Bank.
Volunteering for development is one of the important ways in which WUSC pursues its mission. WUSC’s Volunteer Cooperation Program (VCP) has ambitious targets to mobilize hundreds of skilled Canadian volunteers each year to support partners in developing countries where we are working to advance gender equality and facilitate economic opportunities for poor and marginalized young people, especially young women and refugees. Overseas, our volunteers collaborate with a wide variety of partners, including enterprise and social enterprise development incubators, skills training centres, enterprises, women's organizations, and youth groups. In Canada, WUSC works with institutions and individuals to identify, prepare, and support volunteers who travel overseas to support our partners for various durations of time. Our network in Canada also works with WUSC to raise awareness among Canadians to inspire greater action on global development issues. Our collective focus is on sustainable and inclusive changes to create a better world for youth.
**RESPONSIBILITIES**
**Oversight and Implementation of Volunteer Recruitment Marketing Strategy**
- Post ads for hard-to-fill and urgent volunteer assignments;
- Implement tactics for improved Search Engine Optimization (SEO);
- Cultivate an active and professional relationship with external contacts, including sector related, to tap into networks and support recruitment efforts;
- Create digital content focused on excellence in our volunteer opportunities and impacts of our global programming, linking with content by WUSC’s Communications, Public Engagement and Fundraising Teams to improve campaign success;
- Remain current on the recruiting industry and on international volunteer recruitment strategies; and
- Support joint Canadian Volunteer Cooperation Agency recruitment initiatives, as required.
**Human Resources Management**
- Supervise the work of volunteer recruitment team members, including work planning, regular 1-1 and recruitment team check-ins, performance management and professional development;
- Recruit and onboard new recruitment team members, as required; and
- Provide cover support for recruitment team members during annual leave and peak periods, as required.
**Data Analysis, Budgeting and Reporting**
- Plan, monitor and manage the Volunteer Cooperation Program marketing and recruitment budget, ensuring effective use to achieve the best outcomes and highest ROI;
- Receive invoices, coordinate timely payments and ensure accurate financial coding and proper documentation for marketing expenditures;
- Track, record, analyze and monitor recruitment marketing results to inform the marketing strategy and report key KPIs to WUSC Volunteer Mobilization, Public Engagement and Communications Teams and to funders.
**Other related duties**
- Contribute to the development, implementation, and review of team systems, processes and tools;
- Undertake specific additional responsibilities, as may be agreed upon with their Supervisor; andIntegrate gender equality and other inclusion considerations in all recruitment activities.
**QUALIFICATIONS AND COMPETENCIES**
**Education**:Bachelor’s degree in marketing, communications, human resources, international development, or a relevant field. Equivalent work experience will be considered.
**Experience & Competencies**:
- Minimum of 2 years experience managing a staff team;
- Minimum of 3 years experience in high-volume recruitment and marketing with proven sourcing and matching experience through social media, professional networks, and other means;
- Experience creating and developing targeted marketing campaigns with engaging content;
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