Marketing Operations Manager

4 days ago


Vancouver, Canada Loopio Inc. Full time

**Take your career to new heights with Loopio**:
This is a highly collaborative role that will work alongside various cross functional teams including Marketing, Sales, CX and Product. The Marketing Operations Manager will manage the end-to-end operational execution of multi-channel marketing campaigns.

**What You’ll Be Doing**
- Own the marketing technology stack (MAP, CRM, ABM tools, data orchestration, attribution, analytics) and drive consolidation, integrations, and optimization
- Build and optimize automated workflows, nurture programs, and lifecycle tracks.
- Partner cross functionally on data synchronization, field mapping, and integration integrity between systems
- Ensure systems scale with growth, reduce manual work, and support automation and personalization
- Develop and socialize Marketing KPI frameworks from engagement to conversion
- Partner with marketing leaders to operationalize multi-channel GTM campaigns.
- Build and maintain multi-touch attribution dashboards using BI tools
- Support functional leads with the management and tracking of the marketing budget, including forecasting, reconciliation, and reporting.

**What You’ll Bring to the Team**
- 5 years of experience in Marketing Operations, Revenue Operations or Performance Marketing
- Extensive hands-on experience with Hubspot, Salesforce, and other marketing automation platforms.
- Experience with HockeyStack, Outreach, ZoomInfo, and other Inbound and Outbound reporting and automation tools
- Strong knowledge of digital marketing platforms, campaign management tools, and CRM systems.
- Track record of improving funnel conversion rates, campaign performance, and marketing ROI
- Strong cross-functional collaboration skills, working seamlessly with RevOps, IT, Product, and Sales to execute scalable marketing systems and workflows.
- Excellent project management, event operations, organizational, and multitasking abilities.
- Strong analytical skills with the ability to interpret data and generate insights.

**Where You’ll Work**
- Loopio is a remote-first workplace because we recognize the advantages of working flexibly. We are HQ’d in Canada, with established hub regions around the world where we hire from.
- Our employees (or Loopers, as we call ourselves) live and work in Canada (British Columbia and Ontario), London, and India (specifically in Gujarat, Maharashtra, and Bengaluru).
- The majority of our team is based in ON and BC, which means these employees live and work remotely within a 300km radius of Toronto (within Ontario) and Vancouver (Within BC).
- We offer flexible co-working locations available to Loopers in ON and BC. Those based in ON have the option of working out of our convenient co-working space located in the heart of Downtown Toronto and a 12-minute walk from Union Station. BC Loopers have the option to work centrally in Vancouver. It is whatever works best for you
- You’ll collaborate with your teams virtually across the UK, India, and North America (we’re just a Zoom call and Slack message away) with core sync hours and focus time for headsdown work during the workday
- We encourage asynchronous collaboration to effectively work as a global #OneTeam

**Why You’ll Working at Loopio**
- Your manager supports your development by providing ongoing feedback and regular 1-on-1s, we leverage **Lattice**for our 1:1s and performance conversations
- You will have the opportunity to elevate your craft and the opportunity to explore your creativity, with a dedicated professional mastery allowance for more learning support We encourage experimentation and innovative thinking to drive business impact.
- We offer a wide range of **health and wellness benefits**to support your physical and mental well-being, starting day with Loopio.
- We’ll set you up to work remotely with a MacBook laptop, a monthly phone and internet subsidy, and a work-from-home budget to help get your home office all set up.
- You’ll be joining a supportive culture that has thoughtfully built out opportunities for connections in a remote first environment.
- Participate in townhalls, AMA (Ask-Me-Anything), and quarterly celebrations to celebrate the big wins and milestones as #oneteam
- Our four active**Employee Resource Groups**offer opportunities for employees to learn and connect year-round.
- You’ll be a part of an award-winning workplace with an opportunity to make a big impact on the business.

Compensation Range: CA$88.1K - CA$117.5K



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