Marketing Project Manager

2 weeks ago

Montréal, Canada AdVerse Full time

Marketing Project Manager

We’re looking for a **Marketing Project Manager** who wears multiple hats — part Creative Director, part Client Communicator, part Media Buyer, and part Reporting Analyst. If you can manage campaigns end-to-end, balance client relationships, and turn data into actionable strategies, we want you on our team.

**What You’ll Do**
- **Creative Direction**:

- Develop quarterly franchise video concepts designed to attract potential franchisees to franchisors.
- Collaborate with our production team to bring ideas to life.
- **Client Communication**:

- Maintain active, clear, and proactive communication with clients.
- Provide informal updates (e.g., “Hey [Client], noticed engagement is spiking after yesterday’s reel, we’ll scale that creative into the next ad set”).
- Facilitate regular check-ins to ensure alignment and satisfaction.
- **Media Buying**:

- Manage ad targeting and campaign execution on Facebook Ads.
- Work closely with the production team to launch and optimize creative assets.
- Adjust targeting and budget allocation based on performance trends.
- **Analytics & Reporting**:

- Deliver structured reporting (Month 1, Month 2, and Quarterly summaries).
- Provide campaign insights, optimizations, and next steps.
- Translate analytics into easy-to-understand, actionable recommendations for clients.
- **Campaign Optimization**:

- Monitor ongoing campaigns and proactively suggest improvements.
- Implement tests (audience, creative, placements) to drive better results.
- Provide proactive updates on wins, learnings, and adjustments.

**What You Bring**
- Strong experience in **creative direction** and **campaign ideation**.
- Confidence in **client-facing communication**, including updates, check-ins, and presentations.
- Proven **media buying** skills on Facebook Ads Manager.
- Familiarity with **analytics platforms** (Meta Ads Manager reporting, Google Analytics, etc.).
- Project management skills: able to juggle multiple clients, deadlines, and priorities.
- A proactive mindset — you don’t wait for issues, you anticipate them.

**Job Types**: Full-time, Part-time, Freelance

**Benefits**:

- Flexible schedule
- Work from home

**Experience**:

- Marketing: 1 year (preferred)

**Location**:

- Montréal, QC H3G 2H7 (preferred)

Work Location: Hybrid remote in Montréal, QC H3G 2H7

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