Intern, Brand Marketing

Overview:
**Company**: Harlequin Enterprises ULC

**Department**:Harlequin Brand Group

**Reporting To**: Manager, Social Media & Content Marketing and Marketing Manager, Backlist & Carina Press

**Status**: 12-month paid internship

**Location**: 22 Adelaide Street West, Toronto (hybrid model)

We celebrate and support the differences that make each of us unique, striving to create a
welcoming workplace that ensures everyone has a voice and are able to do their best work. We
welcome all applicants, including those who identify with groups that are traditionally
underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and
people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities.
Join us, and share your story.

**Job Summary**:
Reporting to the Manager, Social Media & Content Marketing and Marketing Manager, Backlist & Carina Press, the Intern will get a broad overview of the Harlequin brand publishing and marketing efforts and the various roles within marketing. The Intern will gain experience in various areas of brand marketing, book marketing, social media & content marketing, digital advertising and product management.

**Responsibilities**:
**Brand Marketing**
- Metadata - assist in the optimization and execution of various metadata initiatives
- Promotion - assist in the execution of seasonal and trending theme activity
- Trend Investigation - assist in the research and documentation of industry and sales trends

**Publishing/Product Management**
- Product Management - assist with tasks such as ISBN assignments, digital feed QCs,

briefing shell development, scheduling, sales materials, etc.

**Social Media & Content Marketing**
- **Social Media & Digital Content**
- Participate in the ideation and creation of engaging social media content for the Harlequin brand.
- Assist in the creation of social media graphics using Canva.
- Create blog content for Harlequin Ever After blog.
- **Publishing & Tracking**
- Track social media & content marketing support for priority titles and campaigns.
- Schedule/publish social media posts and content using social media scheduling tools.
- **Research & Outreach**
- Assist in research for ongoing content marketing projects (i.e. filming locations, local talent, trending topics, etc.)
- Assist in author outreach for content marketing projects

Qualifications:

- Specific training or job experience required includes:_
- Completion of university or college education, or possess equivalent/relevant work experience in the areas of marketing, communications or publishing Applicants must be eligible to work and be paid in Canada
- Familiarity with digital platforms, including social media, interest in TikTok/Reels a plus
- Comfort with key PC or MAC software (Excel, PowerPoint, Word, Adobe)

**What’s In It For You?**
- The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
- Hybrid work
- Paid time off days and vacation allotment, starting at three weeks (prorated based on start date)
- Various virtual social activities to keep you connected - we love trivia
- Virtual author events and access to discounted books
- Working with passionate people

**About HarperCollins Canada and Harlequin**

**Harlequin** is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list,
**HarperCollins Canada** is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.

HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to
equal employment opportunities. Employment decisions are based on job requirements and the skills,