Digital Marketing Manager

6 days ago

Toronto, Canada Wise Publishing Full time

**About The Role**

Wise Publishing is a digital publisher of personal finance advice and information aimed at helping people in the U.S. and Canada make sense of finance. We're a group of talented, passionate people who believe that consumers deserve the best possible information to help them make smart choices.

We are searching for an enthusiastic Digital Editor to make an attractive web presence for our company.

Support the paid advertising efforts for the Performance Marketing team. Coordinate interdepartmentally and externally. Increase success rate for paid campaigns. Increase revenue and profit from paid campaigns.

**Responsibilities**:

- End-to-end management of paid campaigns and partnerships, with special emphasis on display performance marketing.
- egular and specific communication with other departments to ensure that the needs of the Performance Marketing team are met. This includes handling issues with display monetization and with partner payouts.
- Develop a strong strategic plan to drive increased revenue and profit from paid campaigns.
- Foster a strong understanding of the paid marketing process in all members of the performance marketing team.
- Oversee test campaigns for display buys internally and externally and ensure that ad creative is tested
- Build projections for internal display campaigns and agency partnerships.
- Use projections to make strategic decisions about partners, payouts, and platforms for promotion.
- Manage relationships with external partners and ensure that all agencies follow the correct process.
- Collect, evaluate, interpret, and share data from performance marketing campaigns with stakeholders.
- Use data to optimize campaign strategies and processes.
- Research and understand the consumer base for internal buys and agency partners
- Be the SME on which display partners and platforms work well together and how to optimize them

**Outcomes**
- Internal campaigns produce more reliable results with a positive ROI
- External agencies are producing reliable results with a positive ROI
- Margin increases
- Performance Marketing RoadMap is shared with Leadership and updated quarterly.
- All team members are managing internal display platforms and external display agencies
- Projections are shared with Leadership and external partners as needed.
- Meets regularly with RevOps to discuss opportunities and share data. Meets regularly with Content to discuss content ideas and optimization opportunities.
- Build a centralized process for all display buys and agency onboarding and process.
- PM meetings are focused on performance data.
- Revenue and GP increase.

  • Digital Marketing Manager

    3 days ago

    Toronto, Canada Paramount Digital Agency Full time

    **Responsibilities**: - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Coordinate our digital team, offering quality leadership - Ensure that our content is search-engine friendly and optimized to increase our company’s profitability - Monitor our digital campaigns so that they are running...

  • Digital Marketing Account Manager

    2 weeks ago

    Toronto, Canada Elite Digital Inc. Full time

    **JOB DESCRIPTION** **A few of our proud accolades...** - Growth 400, Canada’s Fastest-Growing Companies 2019 (#80), Report on Business - Growth 500, Canada’s Fastest-Growing Companies 2019 (#101), 2018 (#87), Canadian Business - Business Excellence Award, Toronto Board of Trade - Best Consumer Website, Summit International Awards - Best Consumer...

  • Digital Marketing Project Manager

    20 hours ago

    Toronto, Ontario, Canada MVR Digital Full time

    About MVR DigitalMVR Digital is a performance marketing agency recognized by Adweek as one of the Fastest Growing Agencies. We partner with emerging and scaling brands across automotive, luxury goods, skincare, and other high value categories to drive profitable growth through disciplined, cross channel marketing strategies.The RoleWe are looking for a...

  • digital marketing project manager

    2 weeks ago

    Toronto, Canada BIG Digital Full time

    Overview Languages English Education - Bachelor's degree - or equivalent experience Experience 5 years or more On site Work must be completed at the physical location. There is no option to work remotely. Responsibilities Tasks - Develop communication strategies - Evaluate communication strategies and programs - Implement...

  • Digital Marketing Intern

    6 days ago

    Greater Toronto Area, Canada Bambu Digital Full time

    Company DescriptionAt Bambu Digital, we prioritize collaboration to help brands thrive in the ever-evolving digital space. As a creative partner, we offer tailored digital marketing strategies and personalized guidance to bring brand visions to life. With a focus on creating unique campaigns and digital experiences, we work closely with clients to ensure...

  • Digital Marketing Specialist

    6 days ago

    Toronto, Canada Little Bear in the Forest | Digital Marketing Agency Full time

    We are Little Bear in the Forest, a digital marketing agency that strives to truly think outside of the box, and take BIG risks for all of our clients. We are looking for a full-time Junior Account Lead to join our team. If you are a digital marketing specialist with experience leading account initiatives, are detail-oriented, enjoy implementing a number of...

  • Digital Marketing Account Manager

    4 days ago

    Toronto, Canada Elite Digital Inc. Full time

    We are looking for an experienced, enthusiastic, relationship and task focused individual who can help support our vast array of clients and industries with drive, humour, responsibility, accountability and enthusiasm! The Account Manager is responsible for developing and managing client relationships by maintaining client expectations and ensuring the...

  • Manager, Performance Marketing

    5 days ago

    toronto, Canada H2O Digital Marketing Agency Full time

    H2O Digital Marketing, one of Canada’s Fastest Growing digital agencies, is seeking a Manager, Performance Marketing & Client services to help support our growing client base. Our agency focuses on helping clients craft, navigate and execute their digital marketing strategies. Our client list spans local retail businesses, multi-unit franchisees, mid-sized...

  • Digital Marketing Project Manager

    2 weeks ago

    Toronto, Canada TechWyse Internet Marketing Full time

    Do you have a passion for digital marketing? Are you looking for a career that allows you to continue to grow your skills, get creative, build out campaigns to call your own and work with an amazing team? TechWyse is the digital agency for you! **As a Digital Marketing Project Coordinator, you will.** - Assist in developing and nurturing great relationships...

  • Digital Marketing Analyst Intern with Iidm

    2 weeks ago

    Toronto, Canada International Institute Of Digital Marketing™ Full time

    We are hiring Digital Marketing Analyst Interns for 3 months. This training would be remote (work from home). 1. Three (3) Months of free training and Globally recognized certification from International Institute Of Digital Marketing. You will be certified as Licensed Digital Marketing Master - 2 hours of Instructor Led Training at start date - 4- 6 hours...