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General Manager Powersports

2 weeks ago

Red Deer County, Canada Cycle Works Red Deer Full time

Job Title: General Manager - Cycle Works Red Deer

Location: Red Deer Alberta

**Job Type**: Full-Time Tuesday
- Saturday

About Us: Cycle Works Red Deer is a leading power sports dealership dedicated to providing top-quality vehicles and exceptional customer service. We specialize in [motorcycles, ATVs, UTVs, snowmobiles and personal watercraft] and offer a wide range of products from renowned brands. We are seeking a dynamic and experienced General Manager to lead our team, drive operational excellence, and ensure the continued growth and success of our dealership.

Key Responsibilities:

- Leadership & Team Management:

- Lead and motivate the dealership’s staff, including department managers and team members in sales, service, parts, Finance and administration.
- Foster a positive work environment, promote teamwork, and encourage professional development.
- Conduct regular performance evaluations, set individual and team goals, and ensure continuous training.
- Sales & Marketing:

- Develop and implement strategies to drive sales and achieve monthly, quarterly, and annual targets for new and used vehicles, parts, accessories, and service.
- Oversee the development and execution of marketing and promotional initiatives to increase dealership visibility and customer engagement.
- Monitor sales performance, customer trends, and competitor activities to identify opportunities for growth.
- Operations Management:

- Oversee day-to-day operations of the dealership, ensuring smooth functioning across all departments.
- Maintain inventory levels and manage ordering, receiving, and stocking to ensure product availability and minimize overstocking.
- Ensure the dealership adheres to company policies, procedures, and industry regulations.
- Customer Experience:

- Uphold a high standard of customer service and ensure the dealership consistently delivers a positive and seamless customer experience from sales through to after-sales support.
- Handle escalated customer issues and complaints professionally, ensuring timely resolutions.
- Monitor customer feedback and reviews to drive continuous improvement.
- Financial Management:

- Manage the dealership’s financial performance, including profit and loss (P&L) statements, budgets, and expenses.
- Analyze financial data and create action plans to improve profitability.
- Develop and implement effective cost-control measures to maximize revenue while maintaining customer satisfaction.
- Compliance & Safety:

- Ensure the dealership complies with all local regulations related to power sports vehicles, sales, finance and service.
- Oversee safety standards for both employees and customers, ensuring a safe environment within the dealership.
- Manage warranty and service contracts, ensuring proper documentation and adherence to manufacturer guidelines.
- Vendor Relations:

- Maintain strong relationships with OEM manufacturers, suppliers, and service providers to ensure a reliable and consistent supply of products and services.
- Negotiate pricing and terms with suppliers to maximize profitability.

Qualifications:

- Education: Bachelor’s degree in Business Administration, Management, or a related field (preferred) or equivalent industry experience.
- Experience: Preferred 5 years of experience in dealership management, with at least 3 years in a leadership role, ideally within the power sports or automotive industry.
- Skills:

- Strong leadership and people management skills.
- Excellent communication, interpersonal, and negotiation skills.
- Proven ability to drive sales and meet financial goals.
- Strong understanding of dealership operations, inventory management, and financial analysis.
- Knowledge of power sports vehicles and aftermarket parts (preferred).
- Proficient in Microsoft Office Suite and dealership management software (e.g., CDK, Dealertrack).

Personal Attributes:

- Strong problem-solving and decision-making abilities.
- Customer-focused with a passion for delivering exceptional service.
- Ability to work in a fast-paced environment and handle multiple tasks simultaneously.
- Results-driven with a strong work ethic and attention to detail.
- Adaptable and open to new technologies and industry trends.

Compensation & Benefits:

- Competitive salary based on experience.
- Performance-based bonuses and incentives.
- Health, dental, and vision insurance.
- Paid time off and holidays.
- Employee discounts on products and services.

Pay: $90,000.00-$130,000.00 per year

Additional pay:

- Bonus pay

**Benefits**:

- Casual dress
- Company events
- Dental care
- Extended health care
- Paid time off
- RRSP match
- Store discount
- Vision care

**Education**:

- Secondary School (preferred)

Work Location: In person