Social Media, Content

**Full Job Description**:
TechWyse is looking for a passionate leader to help continue growing our Social Media, & Content department.

Reporting to the Director of Operations and Strategy, the Manager Social Media, Content & Brand is responsible for creating, managing and executing digital marketing campaigns for a broad range of clients along with managing a small internal team and a larger team of freelance writers.

Planning, developing, presenting and delivering successful social media and content strategies for clients is a core component of this role. Additional responsibilities for this role also includes assisting in outreach and communication to help support our client’s and inter-company’s online marketing and branding campaigns.

This role is best suited for a self-motivated individual with at least 2 years of similar management experience in delivering results in a fast paced agency environment.

**RESPONSIBILITIES**:

- Oversee and improve all processes related to content creation and social media work for our clients, our own brand.
- Oversee our internal content and social team and guide them on best practices.
- Stay abreast of industry trends and improve internal processes as needed.
- Directly manage the team of remote freelance writers.
- Own delivery of client social media, content marketing and brand campaigns from plan to production including: briefing, ideation, channel recommendations, creative development, planning, implementation and management.
- Manage all content and social media marketing calendars to ensure regular delivery throughout the year that aligns with client marketing objectives
- Work closely with the SEO, Outreach and Paid Media teams to devise content, social media and brand strategies that align with client’s and inter-company’s wider goals to build engagement, increase visitors, awareness and generate leads.
- Own and manage various content and social media related weekly, monthly performance trackers and tools.
- Lead meetings related to existing projects and new business and reporting on results
- Liaise with the SEO Department to develop a targeted approach to writing content that includes writing informative search engine optimized copy.
- Create and execute the content and social media strategy for Brand ‘TechWyse’ across media such as webinars, video assets, tools and outreach pieces, Facebook, Twitter, Linkedin, YouTube and Pinterest.
- Own the process and deliverables on review management and solicitation services.
- Overseeing the management of client inbound and social marketing campaigns and day-to-day activities, including online advocacy and monitoring, editorial content, content writing, community-outreach efforts, aggregating article and video content, distributing content to content sites
- Develop and expand community and/or blogger outreach efforts for TechWyse and on behalf of clients
- Offer pre-sales support to account management and sales as needed
- Spot opportunities to upsell / cross sell social media, content and review management services when possible
- Oversee the writing, editing and managing of PR and marketing materials including press releases, blog content, media updates and other content writing activities

**Qualifications**:

- Minimum 2+ years of work experience in a similar managerial capacity
- Experience with any project management and/ or work management tool
- Experience with industry relevant tools such as Hootsuite used for content and social media
- Have a good understanding of on-page SEO from a web content standpoint.
- Display in-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Twitter, Yelp, Google+, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
- Native verbal and written communication skills and ability to effectively communicate information and ideas in written and video format.
- Is a team player with the confidence to take the lead and guide other employees when necessary (ie: content development, creation and editing of content, and online reputation management, social and brand)

Job Types: Full-time, Permanent

**Benefits**:

- Dental care
- Life insurance
- Paid time off
- Tuition reimbursement
- Vision care

**Experience**:

- Copy editing: 3 years (required)
- SEO: 2 years (required)
- Project management: 2 years (required)
- Digital Marketing Agency: 2 years (required)
- Social media management: 2 years (required)

Work schedule and location: On-site, Monday-Friday, Toronto, ON.