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Vice-president, Distribution Strategy
2 weeks ago
We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit
Reporting to the Senior Vice President, National Office, Personal Banking & Imperial Service, the Vice President (VP), Distribution Strategy is accountable for providing strategic leadership and supporting business priorities for Personal Banking and Imperial Service. They will have accountability for:
- Managing the frontline distribution EcoSystem- Ongoing development, refinement and changes to Personal Banking and Imperial Service strategy- Channel analytics- Performance enablement- The evolution of the physical banking centre network- Managing the Imperial Investor Services platform and product shelf- Alternate Channels
As an organizational leader, this role champions:
- CIBC employee experience principles:_- Always professionalso our team members can excel and be their best professional self.- Radically simpleso our team members can focus on what they need to do and make an impact.- Genuinely caringso our team members can feel valued for who they are and what they contribute.
- CIBC leadership capabilities:_- Envisions the future to innovate purposefully to create new value and harness new capabilities in order to meet the evolving needs of our diverse stakeholders.- Inspires hearts and minds to build an inclusive culture where we make bold choices, collaborate, and empower others to take chances and do what’s right for our stakeholders.- Drives action and impact, together to align with urgency around what matters, making decisions with speed and always making a real difference.
What You’ll be Doing
Personal Banking & Imperial Service Strategic Leadership- Partner with relevant stakeholders to understand the evolving nature of the Personal Banking and Imperial Service offer and business.- Lead the development, communication, implementation and management of strategies, policies and programs.- Assess the Personal Banking and Imperial Service strategy and current and future business needs and opportunities relative to external industry/regulatory considerations, develop and maintain/refresh the long-term Personal Banking and Imperial Service Strategy.- Ensure that the objectives, resources and timing of several inter-related programs and activities are balanced with business realities.- Ensure that related issues, organizational risks and opportunities are identified and raised for consideration in the formulation and revision of policy and strategy.- Provide authoritative analysis, interpretation and opinion to support and guide senior management ensuring an understanding and acceptance of issues and influence the direction and nature of corporate policy.- Develop recommendations to evolve the overall Personal Banking and Imperial Service strategy including the workforce, evolution of roles and interaction models in order to meet the changing needs and goals of Personal Banking and Imperial Service clients.- Collaborate with comparable teams including those in Digital Platforms and Client Strategy that support Personal Banking, Imperial Service and Specialized Advice to ensure alignment to the overall Personal and Business Banking strategy.- Ensure that all relevant stakeholders are engaged prior to the launch of any changes to ensure successful implementation within the physical banking centre infrastructure, etc.
Frontline Enablement, Tools & Technology- Work collaboratively with the Business Optimization teams, the Digital Platforms and Client Engagement teams, Personal Banking Products and Payments teams and teams within TI&I to ensure that future technology releases, process and policy changes, and optimization efforts incorporate the future direction of the business to ensure strategic alignment and effective execution of initiatives and programs.
Channel Analytics- Leverage analytics to inform strategies for Personal Banking, Imperial Service and Specialized Advice given our understanding of the external environment and relevant emerging developments.- Build and develop capabilities in analytics and market research.- Research and implement new and innovative methodologies and techniques to improve the quality of intelligence and data.- Partner with Marketing, Client Analytics, Client Care and Sales teams to analyze. business data and drive business results.
Imperial Investor Services- Manage all aspects of product due diligence and approval process.- Own the development of annual strategic business plans and business cases for Imperial Investor Services.- Drive sales effectiveness, create operational efficiency and strategic congruence.- Oversee continuous monitoring and mana
