Marketing & Communications Specialist

2 weeks ago

Edmonton, Canada West Edmonton Mall Full time

**Key Objective(s)**:
The Marketing and Communications Specialist develops and executes marcom campaigns, manages media relations, and creates compelling content for web and a variety of platforms. They have a strong background in storytelling, content strategy, and campaign execution, with a keen ability to analyze and act on performance metrics.

**Primary Responsibilities**:

- Develop and implement comprehensive marcom strategies that lead to increase in brand awareness, sales, and traffic.
- Track campaign performance, analyze key metrics, and recommend adjustments for continuous improvement.
- Support marketing initiatives for Retail, Attractions and Events, ensuring alignment with overall brand strategy.
- Collaborate with internal teams and external partners to develop promotional plans that drive engagement and conversions.
- Maintain relationships with media to pitch stories and events.
- Serve as West Edmonton Mall’s (WEM) and Fantasyland Hotel’s media liaison by coordinating interviews, media releases and crafting key messages for both internal and external audiences.
- Adapt messaging for different audiences, ensuring clarity, consistency, and alignment with brand voice.
- Develop persuasive and engaging storytelling strategies that highlight key initiatives and events.
- Optimize content for SEO and digital engagement, incorporating best practices for readability and accessibility.

**Desired Qualifications**:

- Completion of a diploma or degree in journalism, public relations marketing, business, or a related discipline to the role from a post-secondary institution.
- Minimum 3 years’ experience in an equivalent Marketing and Communications position in a related industry.
- Strong multi-tasking and organizational skills with the ability to work in an ever-evolving fast paced environment, complemented by strong interpersonal skills and a professional demeanor.
- Strong knowledge of social media platforms.
- Strong working knowledge of Microsoft Office program such as Word, Excel, and Outlook.
- Experience working with Umbraco or similar CMS platforms considered an asset.

**Terms of employment**:

- This is a full-time position that generally works Monday through Friday but is required to have professional flexibility for specific on-site and accessible for special projects, events, or special situations.
- This is a salaried position that will depend on experience and qualifications.
- Must be able to pass a basic security clearance.

**Job Types**: Full-time, Permanent

**Benefits**:

- Company events
- Dental care
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking

Schedule:

- Monday to Friday

Work Location: In person

  • Marketing/communications Specialist

    6 days ago

    Edmonton, Canada Consolidated Gypsum Supply Ltd Full time

    **COMPANY OVERVIEW**: Founded in 1977, Consolidated Gypsum/Roofing Supply is a building distribution company operating in six (6) locations in Alberta and Saskatchewan. **POSITION OVERVIEW**: Reporting to the President, and supporting the Director of Sales, the Marketing/Communications Specialist creates an environment where marketing and communication...

  • Marketing Communication Specialist

    1 day ago

    Edmonton, Canada Edmonton Unlimited Full time

    **LAND ACKNOWLEDGMENT** Indigenous innovation has taken place on these lands, ᐊᒥᐢᑲᐧᒋᐋᐧᐢᑲᐦᐃᑲᐣ/amiskwaciwâskahikan, or Edmonton since time immemorial. At Edmonton Unlimited, we recognize, appreciate, and celebrate the Indigenous innovators whose footsteps have marked these lands for generations. We respectfully acknowledge that we...

  • Communication and Marketing Specialist

    1 week ago

    Edmonton, Canada Project Adult Literacy Society Full time

    The Communication and Marketing Specialist will play a crucial role in developing and implementing strategic communication and marketing initiatives to enhance the visibility and impact of our charity. This position requires a creative and dynamic individual who has a passion for content creation, excellent writing skills, and the ability to communicate...

  • Marketing Coordinator

    1 week ago

    Edmonton, Alberta, Canada Aventur Marketing Full time

    We're looking for a part-time Marketing Coordinator for our small marketing team. Aventur Marketing works exclusively in the tourism and hospitality industry. Our clients include ski lodges in BC, safari outfitters in Africa and luxury resorts and tour operators in destinations around the world. Ideally, you should be based in Calgary, but another Canadian...

  • Regional Marketing

    2 weeks ago

    Edmonton, Canada Grant Thornton LLP Full time

    **Regional Marketing & Communications Specialist** Office Location **Edmonton, AB** Alternate Location Req # **8570** **Who we are** You know those big cities that still feel like small towns? Where everyone's friendly and helps each other out? That's like Grant Thornton. Except here we're all professionals and there isn't a mayor or a general store. What...

  • Marketing Specialist

    3 days ago

    Edmonton, Canada Schuyler Marketing Ltd Full time

    Education: College/CEGEP - Experience: 1 to less than 7 months - or equivalent experience **Tasks**: - Act as spokesperson for an organization - Advise clients on advertising or sales promotion strategies - Answer written and oral inquiries - Assist in the preparation of brochures, reports, newsletters and other material - Gather, research and prepare...

  • Marketing Strategist or Marketing Director

    1 week ago

    Edmonton, Canada IMBeaks Digital Marketing Agency Full time

    **About IMBeaks Digital Marketing Agency** IMBeaks is a forward-thinking digital marketing agency dedicated to helping businesses grow through custom web design, SEO, social media management, and branding. As a young and dynamic company, we offer **room for growth**, a collaborative environment, and exciting challenges for innovative...

  • Marketing & Communications Specialist (Temporary)

    1 week ago

    Edmonton, Canada The Association of Professional Engineers and Geoscientists of Alberta Full time

    Position Summary Reporting to the Marketing & Communications Manager, the Marketing & Communications Specialist develops and implements APEGA’s marketing and communication activities for internal and external clients to achieve APEGA's strategic and business goals. This involves building relationships and developing marketing and communications plans and...

  • Marketing and Communications Operations Specialist

    20 hours ago

    Edmonton, Alberta, Canada NAIT Full time

    In order to ensure your application is received by NAIT for thorough review and consideration, please apply directly through our Careers site at Please Note: This is a temporary position ending on or before Aug. 30, 2030, with the possibility of extension.The Marketing and Communications Operations Specialist is a key member of NAIT's Marketing &...

  • Service Marketing Communications Specialist

    5 days ago

    Edmonton, Canada Go Auto Full time

    **Job Description**: **Service Marketing Communications Specialist** Are you an enthusiastic go-getter ready to dive into the world of digital marketing? If so, buckle up because Go Auto has the perfect opportunity for you! Collaborating directly with our Manager of Database Marketing & Automations and Service Managers - as well as the rest of our...