Vice President, Product

**The Organization**:
LGM is a national leader in providing warranty, finance, and insurance services to the Canadian automotive industry. Since 1998, LGM has been successfully supplying quality products to Canadian dealerships. Dealer partnerships are complemented with the strong backing and support of their automotive manufacturing brands, which include **BMW/MINI, Kia, Mazda, Volvo, Jaguar, Land Rover, Range Rover, Mitsubishi Motors, Polestar and Motorrad**.

**Position: Vice President, Product**:
The **Vice President, Product (VP, Product)** is a product visionary responsible for overseeing the entire product lifecycle—from ideation to execution—driving product growth, customer satisfaction, and market competitiveness. Your strategic insights will shape data-driven decision-making and leverage our cutting-edge technical capabilities to enhance our product offerings.

This role requires a deep understanding of the **warranty/insurance industry**, including **underwriting, claims, distribution, and regulatory compliance**. The VP, Product will collaborate with cross-functional teams, including **sales, legal, finance, actuarial, marketing, technology, and our insurance partners**, to develop highly competitive products that meet the evolving needs of our customers (**OEMs, Dealers, and Consumers**) while positively contributing to LGM’s strategic growth goals.

The VP, Product **leads a team of product managers**, fostering a culture of **innovation, service excellence, and rigorous execution** to deliver successful product releases. This is a **pivotal role** in driving LGM’s strategic vision.

The VP, Product provides **profitable product innovation and market strategies** essential for advancing LGM’s strategic goals. In response to the company’s continued growth, transformation, and success, the VP will engage in multi-directional dialogue with **OEMs, insurance partners, and the market** to lead the **management, development, and enhancement of existing and new product lines**. The role ensures that product managers/specialists effectively **collaborate across functions** (marketing, sales, operations, external stakeholders) to achieve **rapid product releases**.

**The Work**:
**Product Strategy & Leadership**:

- Lead and define the **product strategy** for warranty and insurance products (**60+ product variations**), ensuring alignment with **business objectives, regulatory compliance, and market demands**.
- Oversee the **entire product lifecycle**, from ideation and development to execution, delivering **innovative products** that drive business growth and meet customer needs.
- Spearhead **new product development** and optimize existing offerings.
- Establish and communicate **product strategies** throughout the organization and with key partners.
- Support **pricing strategies** and competitive positioning for products.
- Lead **product development** and **go-to-market initiatives** to drive revenue growth, market competitiveness, and customer satisfaction.
- Foster a **culture of innovation and excellence**, managing and mentoring a **high-performing team of 5-10 product managers**.

**Cross-functional Collaboration & Stakeholder Engagement**:

- Collaborate with **sales performance, legal, finance, actuarial, marketing, technology, and CX/Claims** to ensure **seamless product development and rapid releases**.
- Maintain **strong relationships with external stakeholders**, such as **insurance partners, OEMs, dealers, and industry experts**, to gather insights and guide product development.
- Engage with **internal and external stakeholders** to align products with **market trends, customer expectations, and regulatory compliance**.
- Work closely with the **project management office** to coordinate and prioritize **product releases**.

**Market Insights & Competitive Intelligence**:

- Analyze **market trends, customer insights, and competitive intelligence** to inform product decisions.
- Gather and analyze data on **industry trends, OEMs, Dealers, and consumers** to ensure **sales enablement and product-market fit**.
- Continuously evaluate the **market, consumer needs, and emerging trends**.

**Product Lifecycle Management & Process Improvement**:

- Manage the **product lifecycle** from concept to phase-out.
- Implement **processes, policies, and standards** for **product lifecycle management**.
- Ensure **regulatory compliance and risk management** across all products.
- Utilize **project management practices** to ensure **successful launches of new products**.

**Team Development & Performance Metrics**:

- Develop **key performance indicators (KPIs)** to measure product success.
- Lead, mentor, and build a **high-engagement team**, fostering a culture of **innovation, excellence, and customer satisfaction**.

**Financial & Budget Management**:

- Develop and manage **operating budgets** related to **product management**, ensuring alignment with **strategic goals**.

**Customer & Partne