Employer Health

Provide education, expert advice and validation support to positively influence employers on the development and implementation of a health and safety program to protect their workers and reduce/eliminate injuries, illnesses and fatalities.

Promote Workplace Health & Safety Services (WHSS) by engaging and building effective partnerships within WSIB, Ministry of Labour, Immigration, Training, Skills Development (MLITSD) the Occupational Health & Safety system and external stakeholders. Increase market penetration by expanding program outreach and engagement through regional hubs. Provide input to setting program standards and continuous improvement initiatives.

Note: Requirement to travel throughout the province with overnight absence from home to conduct seminars, information sessions, partnership meetings, and conferences.

**Major Duties and Responsibilities**:
1. Market and promote WHSS by connecting, developing, and maintaining partnership linkages that will increase program outreach and participation by:

- Implementing an awareness and outreach plan to promote WHSS with WSIB, MLITDS, Occupational Health & Safety System (OHS) and external stakeholders;
- Engaging and collaborating with partners in meetings to share information, assess stakeholder needs, synthesize issues, recommend an approach and provide input to developing key messaging/marketing material;
- Facilitating presentations, meetings and/or webinars with potential partners (i.e. business enterprise centres, business associations, etc.) to assess business needs and respond with recommended program and resources customized for stakeholder members;
- Represent the WSIB at Conferences, networking sessions, and meetings with Government agencies, business associations, and other health and safety professionals and employers. May appear in local media (e.g. newspaper, radio, social media, etc.). Answer enquiries from stakeholders about the program, health and safety and general WSIB questions while acting as a brand ambassador for WSIB.
- Guiding employers in the selection of new health and safety topics to ensure progress along the health and safety continuum;
- Liaising and connecting with stakeholders in WSIB, MLITSD and OHS system partners to collaborate, share best practices and discuss trends between various programs to provide seamless services to our mutual customers
- Providing input into evaluating partnerships effectiveness by sharing qualitative feedback on outreach plans, ability to meet stakeholder's needs, program participation, identifying issues and recommending appropriate responses

2. Engage and communicate WHSS benefits to employers to increase knowledge and help them implement health and safety initiatives that will reduce the risk for workplace injuries/illnesses by:

- Ensuring program content meets the specific needs of businesses, industry sectors or participant groups
- Providing input and field intelligence to the development of information session/ webinar materials, power point presentations and supplementary materials based on needs analysis and consultation with external partners/stakeholders
- Providing feedback on the development of marketing materials (i.e. invitation);
- Facilitating WHSS awareness sessions by highlighting the business case and benefits of the program using adult learning principles and to provide access to resources that will influence employers to develop and implement sustainable health and safety programs;
- Promoting and explaining eligibility opportunities for financial rebate and non
- financial recognition upon achieving specific health and safety milestones to motivate and influence employers’ investment in health and safety programs
- Providing feedback on program evaluation tools to measure the following: effectiveness of tools, employer engagement, and overall program effectiveness.
- Identify, build and strengthen relationships with key employers and stakeholders to establish new partnership opportunities and influence employers’ investment in health and safety. Ensure effective follow-up with prospective employers through ongoing engagement and response to feedback, and liaising with the Program Management Consultants to ensure optimal customer experience
- Establish and strengthen relationships with employers to identify and support their health and safety needs and while facilitating relationships with providers to enroll employers in the program
- Identify and develop engagement approaches and implement retention tactics to promote achievement of engagement, enrollment and retention strategy and regional plans.
- Targeting and identifying employers that would benefit from WHSS using regional, sector and individual health and safety knowledge to ensure personal contact is made to motivate, and engage employers to participate in WHSS by advising on health and safety best practices, resources, products and tools to improve their health and safety programs and align them with cur