Director, Marketing and Communications

7 days ago


Kingston, Canada Queen's University Full time

**About Queen's University**

Queen’s University is the Canadian research intensive university with a transformative student learning experience. Here the employment experience is as diverse as it is interesting. We have opportunities in multiple areas of globally recognized research, faculty administration, engineering & construction, athletics & recreation, power generation, corporate shared services, and many more.

Come work with us

**Job Summary**

Reporting to the Dean, Faculty of Law and serving as a key member of the Faculty of Law’s leadership team, the Director of Marketing and Communications leads the strategic vision, development, and execution of all marketing and communications initiatives across the Faculty.

The Director is central to driving revenue growth, supporting program recruitment, elevating the Faculty’s research and external profile, and protecting its reputation in a complex and evolving social, political, and economic environment. With a strong focus on promoting academic offerings, enhancing digital presence, and supporting fundraising and revenue-generating programs, the Director oversees all aspects of marketing and communication activities in the Faculty, including media relations, internal communications, and brand stewardship, while ensuring alignment with University-wide communications and strategic priorities.

The Director provides expert counsel to the Dean and other members of the Faculty’s senior leadership team, leads thought leadership initiatives and research promotion targeting the legal profession and academic community, and plays a critical role in managing communications around sensitive and high-impact social or political issues affecting the law school community.

**KEY RESPONSIBILITIES**:

- Develop and lead an integrated marketing and communications strategy that aligns with the Faculty’s strategic priorities, including student recruitment, academic and professional program growth, research promotion, advancement, and brand positioning.
- Enhance the Faculty's national and international image and reputation by leading strategic communications in areas of identified importance, and by proactively identifying and pursuing new marketing opportunities.
- Oversee all marketing and communications activities, including media relations, internal communications, branding, and content development, ensuring consistency, quality, and alignment with the Faculty’s goals and Queen’s University’s visual and messaging standards.
- Provide strategic counsel to the Dean and Faculty leadership, offering expert advice on marketing, communications, crisis management, and public relations, particularly in complex or sensitive situations. Lead the Faculty’s response to reputational or crisis communications issues, exercising sound judgment on strategy and escalation, and determining when and how to involve senior leadership.
- Oversee the development and distribution of communications materials, including print, digital, and web-based, and lead strategies to adopt emerging technologies and media, including social platforms, to support both internal operations and external outreach.
- Drive strategic marketing initiatives that support revenue-generating programs such as professional certificates, graduate diplomas, and online offerings, while supporting annual recruitment efforts for JD and graduate programs.
- Increase the Faculty’s media profile by working closely with central to identify and share newsworthy stories and elevate the visibility of faculty members and institutional achievements.
- Collaborate with Advancement to support annual giving, class giving, and major gift initiatives through strategic communications planning, compelling proposals, and integrated campaign messaging.
- Champion research promotion and thought leadership, developing campaigns and communications that strengthen the Faculty’s voice and visibility in the legal profession and academic community.
- Write, review, and refine key communications, including reports, presentations, correspondence, and leadership messaging, ensuring accuracy, tone, and strategic alignment.
- Prepare and oversee a marketing and communications budget annually for approval.
- Represent the Faculty as a communications expert on University committees and working groups, providing leadership and insight on marketing and branding strategy.
- Lead and manage a high-performing marketing and communications team, providing strategic oversight, clear direction, and ongoing coaching across all areas of the portfolio. Provide guidance to internal contributors who play a key role in delivering communications initiatives. Source and manage external consultants and service providers as needed to support specialized projects or capacity requirements.
- Plan, prioritize and manage the work of employees, providing strategic and tactical advice, guidance and coaching. Identify the need for staff resources, participate on staffing committees



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