Marketing Coordinator

**The Company**:

- SEI is a family owned and operated company that has been in business for over 40 years. As a company we are committed to providing our clients with outstanding quality, integrity and, value._

**The Opportunity**
We are currently looking for an experienced Marketing Coordinator to join in our team. The Marketing Coordinator will be responsible for the implementation of the marketing strategic objectives.

**Principal Duties and Responsibilities**:

- Maintaining our social media presence across all digital channels.
- Measuring and reporting on the performance of all digital marketing campaigns.
- Assists with the development and management of the marketing budget.
- Coordinate, track and report on the progress of tasks to Marketing Manager.
- Coordinate with sales team to create marketing campaigns.
- Plans and executes promotional activities including print, electronic media, tradeshow, and direct mail.
- Creates mass-mail materials.
- Creates brochures and sell sheets.
- Creates and distributes customer surveys.
- Designs and prepares web ready material.
- Creates and collects data from website forms.
- Creates and updates webpages in WordPress.
- Creates PowerPoint and other presentations and marketing materials to support a consistent image of Sherwood Electromotion Inc. at all times.
- Coordinates the development, production, and distribution of promotional and collateral materials to support marketing and sales programs.
- Analyzes marketing programs and adjusts strategy and tactics to increase effectiveness.
- Provides post-event reports, analysis, and regular status reports to Marketing Manager.
- Establishes and ensures consistent corporate image throughout product lines, promotional materials, websites, and events.
- Ensure that the brand message is consistent.

**Required Knowledge, Skill & Abilities**:

- Ability to conduct and create marketing campaigns.
- Solid knowledge of website and social media editing and updating.
- Ability to post social media calendar with creativity.
- Participate in trade shows and create booth marketing materials when needed.
- Output ideas in regards to brochure and marketing materials.
- Solid Photoshop or graphic design skills.
- Superior time management skills, multitasking skills, and the ability to prioritize tasks with mínimal supervision are essential.
- Ability to work independently is imperative.
- Experience with graphic design programs and Maximizer CRM would be an asset.
- Strong interpersonal skills.
- Team player and capable of thinking outside the box.
- Detail oriented and able to accurately proofread marketing materials.
- Gathers and analyzes information skillfully.
- Ability to make sound, timely, and accurate judgment while supporting reasoning for decisions.
- Excellent writing skills including proper spelling, grammar, and punctuation.
- Professional, responsive, and a positive work attitude.
- Resourceful, flexible, and well organized.
- Able to maintain filing systems and basic databases.
- Strong verbal skills and the ability to communicate professionally.

**Education and Experience**:

- Four-year Bachelor’s in Business or Marketing degree required.
- 1-3 year’s related experience required.
- Experience coordinating projects, developing project plans and completing projects on time and on budget.
- Rail, Transit and Wind Industry background preferred but not required.
- Knowledge of markets served by Sherwood Electromotion Inc. would be an asset.
- Experience with PPC advertising; familiarity with interpreting GA reports; ability to manage content in WordPress; working knowledge of Adobe CS tools
- Experience with Google Analytics.
- Previous experience using HTML, CSS, and JavaScript, WordPress
- Start your career with Sherwood Electromotion Inc. today and be part of a team that rewards quality and integrity with competitive pay, employee benefits and, profit sharing._