Digital Marketing Coordinator
3 days ago
Alendel is growing and is seeking a Digital Marketing Coordinator to join our Marketing Team, share our strong family values and love of fabric.
**Duties**:
- Manage company website with responsibilities such as general upkeep and maintenance, new page development, optimizing media and content, track analytics and conduct user experience research for development of upcoming new website
- Maintain and update content on the website to optimize SEO, curate blog posts and implement lead generation strategies in an effort to drive sales
- Create a monthly social media schedule and write 1-2 pieces of content (e.g., blog, use cases, industry insights, lead magnet) per month
- Evaluate analytics and insights from all digital channels and asses and report performance against identified goals
- Verify that all marketing collateral remains on brand and follows the company's style guides
- Handling product launches
**Requirements**:
- Post Secondary Education in Marketing, Advertising, or equivalent
- Graphic Design
- 2-3 years of Marketing experience
- Strong attention to detail
- Microsoft Office Suite (Word, Excel, Outlook, Powerpoint, etc.)
- MailChimp or another e-marketing platform
- Google Analytics and Adwords
- Copywriting & editing skills.
- Hands-on experience with Content Management Systems (e.g. WordPress).
- Proficiency with Canva or other graphic design tools.
- Quick and enthusiastic learner.
Work Remotely
- No
**Job Types**: Full-time, Permanent
**Salary**: $40,000.00-$50,000.00 per year
**Benefits**:
- Dental care
- Disability insurance
- Extended health care
- Life insurance
- Vision care
Schedule:
- Monday to Friday
**Experience**:
- Marketing: 3 years (required)
- Content management systems: 2 years (required)
- Microsoft Office: 2 years (required)
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