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Marketing Manager
2 weeks ago
**Oxford Dodge is seeking a Digital Marketing Coordinator to join our growing team**
**Duties and Responsibilities**
- Responsible for Oxford Dodge’s “on-the-ground” marketing standpoint.
- Comprehensive understanding of the businesses, community and demographic are imperative.
- Daily maintenance of the website (including help with monthly promo offers, inventory, creating a monthly scorecard).
- Work with external agencies to continue to grow our digital marketing strategy.
- Daily maintenance and content creation on social channels, this includes but isn’t limited to:
- Creating content calendar based on strategy provided from brand manager.
- Writing approved content.
- Shooting content, working with externals or internals to complete.
- Monthly reporting.
- Digital Retailing
- Taking initiative to find unique marketing opportunities within the store to drive traffic and awareness and ultimately, sales.
- Attends meetings with management to better understand the business.
- Focuses on lifestyle, accessories, parts and service offerings by creating content around this part of the business and assists in building promotions and offers.
- Ensures Oxford’s brand standards set by Customer Experience Manager are adhered to and provide feedback on any necessary optimizations.
- Google my Business Management.
- Executes events for the store with help from other management.
- Focus on stores’ marketing budget for events, sponsorship, media and POS.
- Ensures the dealership has a strong level of oxford brand presence and adhere to OEM guidelines.
- Monitors competitive activity within the respective market.
- Monthly monitoring of invoicing and accounting related to Marketing and ensure alignment with overall budget.
**Experience**:
- University/College, degree or diploma in marketing (or equivalent)
- Previous automotive marketing experience is an asset
**Job Types**: Full-time, Permanent
**Salary**: $45,000.00-$70,000.00 per year
**Benefits**:
- Casual dress
- Company car
- Company events
- Dental care
- Extended health care
- Flexible schedule
- On-site parking
- Paid time off
- Vision care
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus pay
