Customer Marketing Specialist
1 week ago
**Ready to be a Titan?**
Reporting to the Senior Manager, Customer Marketing, the Customer Marketing Specialist plays a critical role in executing customer marketing initiatives across ServiceTitan, Aspire, and FieldRoutes. While supporting all brands, this role prioritizes ServiceTitan execution due to its larger scope while providing additional execution support for Aspire & FieldRoutes as needed.
With guidance and support from the Customer Marketing Lead (but not direct management), this role is responsible for maintaining the customer communications calendar, executing marketing campaigns, monitoring performance, and supporting content procurement. The Customer Marketing Specialist collaborates across multiple teams to ensure communications are aligned, timely, and effective across all marketing channels.
**What you'll do**:
- Maintain the Master Customer Communications Calendar, ensuring accurate updates and alignment across marketing, product, and customer success teams.
- Triage customer marketing and communication requests, prioritizing execution across ServiceTitan, Aspire, and FieldRoutes based on strategic importance and campaign needs.
- Execute upon campaign briefs (Release, PMM, etc.), ensuring accurate and timely distribution across multiple marketing channels.
- Manage customer communication calendar updates, campaign execution, and performance tracking, ensuring ServiceTitan’s needs are prioritized while providing support for Aspire & FieldRoutes.
- Monitor the performance of customer marketing and communications, analyzing engagement data and providing actionable insights for optimization.
- Support content procurement for customer marketing efforts, ensuring messaging is clear, relevant, and effective.
- Collaborate with the Customer Marketing Lead for guidance on campaign execution and best practices while aligning with broader customer marketing strategies.
- Ensure consistency in messaging, branding, and tone across all customer communications to maintain a seamless brand experience.
**What you'll need**:
- 2-4 years of experience in customer marketing, customer communications, or a related field.
- Bachelor’s degree in Marketing, Communications, or a related field.
- Strong project management and organizational skills, with the ability to manage multiple tasks and deadlines effectively.
- Experience with customer communication tools, including marketing automation platforms (e.g., HubSpot, Marketo), CRM systems, and project management tools (e.g., Asana, Hive).
- Ability to interpret engagement data and provide actionable insights to enhance customer communications.
- Excellent verbal and written communication skills with strong attention to detail.
**Be Human With Us**:
**What We Offer**:
When you join our team, you’re not just accepting a job. You’re making a career move. Here’s how we’ll support you in doing some of the most impactful work of your career:
- ** Flextime, recognition, and support for autonomous work**:Flexible time off with ample learning and development opportunities to continue growing your career. We offer a comprehensive onboarding program, leadership training for Titans at all levels, and other programs and events. Great work is rewarded through Bonusly, peer-nominated awards, and more.
- ** Holistic health and wellness benefits**:**Company-paid medical, dental, and vision for you and your dependents, RSP match, and 24/7 virtual healthcare.
- ** Support for Titans at all stages of life**:Parental leave and support, up to $20k in adoption reimbursement, on demand maternity support through Maven Maternity, free breast milk shipping through Maven Milk, financial planning tools, and more.
At ServiceTitan, we celebrate individuality and uniqueness. We believe that the convergence of fresh perspectives and experiences from all walks of life is what makes our product and culture so great. We strongly encourage people from underrepresented groups to apply. We do not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.
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