Social Media

**Why Homes Alive Pets?**:
This isn't your average pet store. You'll feel it when you walk through our door.

It's more than beautifully-designed locations and friendly staff - it's a belief in a higher standard for pet care. Our stores are community hubs - somewhere to come and share an experience with your pet.

Homes Alive is a family business pass down from generation to generation. But we're far from traditional. We create a welcoming, interactive and uncommonly organized environment to learn more about your furry companions and build a stronger, healthier bond with them.

You'll notice a refreshing shopping experience at Homes Alive because we take a brand-agnostic, knowledge-over-upselling approach. Rather than pushing a certain product or feeling pressured to meet sales quotas, our team's attention is solely focused on getting to know you and your pet and empowering you to make confident decisions.

Pet ownership throws enough curveballs. You can feel at peace browsing our immaculate aisles because your favourite products are always stocked and easy to find. Our customers leave happier and better equipped to care for their pets. And we're proud of that.

**Summary**:
Our Homes Alive Pets' marketing team is expanding We are looking for an organized, enthusiastic, and creative community coordinator who is ready to join our team of Marketeers and take our brand to the next level.

The Social Media and Community Coordinator role is an outstanding opportunity for someone savvy and creative to take Homes Alive Pets to the next level by leading the execution of our voice and persona across the different Social Media platforms and into the community.

The Social Media and Community Coordinator will report directly to the Director of Marketing and work closely with our Digital Marketing Manager, Graphic Designer and other members of the Marketing team. This role presents a chance to create an exciting and engaging social media presence for a brand that's already enveloped in a community of pet lovers. The responsibility lies in delivering compelling content that can be seasonal, on-trend, educational, or fun, and by measuring and reporting on the impact of such content and campaigns.

**Responsibilities and Duties**:
- In collaboration with the Digital Marketing Manager, implement Social Media strategy and Monthly Calendar plan for Homes Alive Pets
- Manage and develop influencer relationships and programs
- Co-manage day-to-day content scheduling and publishing, deliverables, and edits (mix of text, graphics, photos, unconventional use of emojis/GIFs and everything in between)
- Come up with creative ideas to produce a variety of social content, from working with in-house design team to working with content creators for creative lifestyle content.
- High-touch, natural engagement with customers across a variety of Social Channels, in comments or 1:1 private message.
- Understanding of trends and knowledge of developing story lines in current events and industry trends
- Develop and implement influencer relationships and programs

**Core Competencies**:

- **Strong communication.** Ability to write and communicate effectively and with professionalism.
- **Resilience.** Ability to remain calm and navigate through high stress situations.
- **Strong belief in Homes Alive Pets & Mission.**

**Qualifications and Skills**:
**Experience**:

- 2+ years of administrative experience
- Prior experience in purchasing is an asset

**Requirements**:

- User experience with multiple social media platforms including Facebook, Instagram, YouTube, TikTok and Pinterest.
- Community and creative mindset
- Knowledge of the Facebook Business Suite is preferred, but not required
- File Organization
- Basic experience with video & photo editing tools, such as Adobe After Effects and Photoshop
- Attend community events that HAP participates in
- Occasional after-hours availability