Marketing Coordinator

2 days ago

Markham, Canada Balpex Incorporated Full time

**Job Summary**

**Duties**
- Create and manage content for the company’s website using WordPress, ensuring it is optimized for SEO.
- Collaborate with the team to produce engaging graphics and promotional materials using Adobe Creative Suite.
- Monitor and analyze campaign performance metrics to identify areas for improvement and optimize future marketing strategies.
- Conduct market research to stay informed about industry trends, competitor activities, and customer preferences.
- Manage social media accounts by creating content calendars, scheduling posts, and engaging with followers.
- Support e-commerce initiatives by developing online marketing strategies that drive traffic and sales.
- Assist in organizing promotional events and trade shows to enhance brand visibility.

**Skills**
- Proficiency in Adobe Creative Suite for graphic design and content creation.
- Strong understanding of digital marketing principles, including SEO and performance marketing.
- Experience with social media marketing strategies across various platforms.
- Experience with e-commerce platforms is a plus.
- Excellent organizational skills with the ability to manage multiple projects simultaneously.
- Strong written and verbal communication skills, with a keen eye for detail.

Join us as we strive to elevate our brand presence through innovative marketing strategies

**Benefits**:

- Dental insurance
- Paid time off

Schedule:

- 8 hour shift

**Experience**:

- Marketing: 1 year (required)

Work Location: In person

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