Social Media Marketing
2 weeks ago
**Company Overview**
Empower Physiotherapy is a community-focused physiotherapy service dedicated to promoting activity and good health. Our mission is to provide quality, evidence-based one-to-one physiotherapy care that empowers individuals to achieve and maintain an active, balanced lifestyle.
**Summary**
We are seeking a Social Media Specialist to join our team at Empower Physiotherapy. This role will be instrumental in enhancing our online presence and engaging with our community through various social media platforms. You will play a key role in promoting our services and educating the public about the benefits of physiotherapy. *We are specifically looking for 12 reels a month, 3 times a week. A combination of photo, video & ads.
**Responsibilities**
- Develop and implement social media strategies to increase brand awareness and engagement.
- Create visually appealing content using Adobe Creative Suite and graphic design skills.
- Manage social media accounts, including scheduling posts and responding to inquiries.
- Conduct research on industry trends and audience preferences to inform content creation.
- Utilize Hootsuite for effective management of social media campaigns.
- Collaborate with the physiotherapy team to highlight services and success stories.
- Monitor analytics to assess the effectiveness of social media efforts and adjust strategies accordingly.
**Requirements**:
- Proven experience as a Social Media Specialist or similar role.
- Strong proficiency in Adobe Creative Suite, particularly Adobe Illustrator.
- Excellent graphic design skills with a keen eye for detail.
- Familiarity with Hootsuite or similar social media management tools.
- Research skills to stay updated on trends in healthcare and social media marketing.
- Strong communication skills, both written and verbal, with proofreading abilities.
**Job Types**: Part-time, Freelance
Pay: $15.00-$19.00 per hour
**Benefits**:
- Casual dress
- Flexible schedule
- On-site gym
- On-site parking
- Store discount
Flexible language requirement:
- French not required
Schedule:
- Monday to Friday
- Weekends as needed
Work Location: Hybrid remote in Edmonton, AB
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