Social Media Marketing Assistant

4 days ago


Vancouver, Canada Caboo Paper Products Full time

**About us**

We are professional, agile, innovative and our goal is to create leaders within our company.

Our work environment includes:

- Modern office setting
- Growth opportunities
- Work-from-home days

Caboo is looking for an organized & creative marketer to join our Digital Marketing team. The social media / marketing assistant will report to the Digital Marketing Director and will manage social media channels, influencer programs and customer service; along with other marketing duties and administrative tasks within the marketing department.

This is an excellent opportunity for someone looking to grow their career & gain experience in all aspects of digital marketing. This is an evolving role with opportunity to grow within the role and company. Caboo is Canadian owned and operated.

**About Caboo**:
Caboo makes tree-free paper & wipes. Made from sustainable bamboo. Caboo is the sustainable alternative to paper made from trees.

Since our launch in 2012, Caboo has been committed to creating safe and sustainable tree-free household products. Caboo is distributed and sold throughout North America and overseas.

**Responsibilities**:

- Execute against our social media strategy and evolve the strategy over time to align with our business objectives.
- Working with the marketing team, create and publish engaging content across all social media platforms & ensure content is in alignment with the social media strategy and campaigns.
- Manage influencers and affiliates including outreach, communication, brief creation, gifting plan, contracts and reporting. Coordinate UGC for social channels.
- Stay up to date with social media trends and changes in algorithms to ensure content remains relevant and effective.
- Monitor and analyze marketing marketing metrics, provide KPI performance & strategic recommendations for growth and improvement.
- Manage and respond to inbound customer communications in a timely manner. Elevate any issues or concerns from a customer service perspective. Research and make recommendations to evolve customer service program.
- Performing administrative tasks to ensure the functionality of marketing activities.
- Undertake a variety of digital marketing projects and duties as assigned. This is an evolving role and adaptability will be the key to success.
- Be open and available to attend marketing events if required.

**Qualifications**:

- Post-Secondary degree or diploma in digital marketing or a related field
- 1-2 years experience in social media management and a solid understanding of social marketing
- Proven experience delivering a variety of digital assets, including effective social media content & video creation for social media and digital marketing
- Up to date on latest social media marketing trends and best practices for social media platforms
- Experience working with influencers and influencer management platforms an asset
- Excellent copywriting skills
- Strong analytical skills
- Basic experience creating and video editing
- Graphic design experience an asset
- Customer service experience an asset
- Strong multitasking and time management skills in order to meet deadlines
- Strong attention to detail and high standards for excellence

**Benefits**:

- Option to work remotely 3-4 days per week.
- Casual dress
- Benefits: Extended Medical & Dental
- Salary range: $46-$48K depending on experience with opportunity to grow.

**Where and when to APPLY?**

**Job Types**: Full-time, Internship / Co-op

**Salary**: $46,000.00-$48,000.00 per year

**Benefits**:

- Dental care
- Flexible schedule

Schedule:

- 8 hour shift

Ability to commute/relocate:

- Vancouver, BC: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- Marketing: 1 year (preferred)

Work Location: Hybrid remote in Vancouver, BC V5M 4W5



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