Donor Communications Specialist, Hamilton Downtown

**Donor Communications Specialist**
Hamilton Downtown Family YMCA - Marketing & Communications Department
79 James Street South, Hamilton, Ontario, L8P 2Z1

**Starting Salary**:$50,000.00 - $57,000.00 annually.
**Position Status**: Full Time Permanent, with benefits and a complimentary YMCA membership and a hybrid work model
**Placement**: Immediate

**Why work at the Y?** Our work environment is defined by respect, teamwork, opportunities for personal and professional growth and investments in the health and wellness of the people who are part of that team. We offer an array of total rewards to recognize loyalty, longevity, and passion for the work we do:

- Competitive total compensation packages
- Generous pension plans with employer matching
- Free YMCA Health & Fitness Memberships

**Nature & Scope**

The Donor Communications Specialist will help champion the impact of the YMCA of Hamilton/Burlington/Brantford to communities by developing and executing communications and marketing plans designed to engage, inspire, and motivate.

Reporting to the General Manager, Marketing & Communications and with a dotted-line report to the Fund Development Office, the Donor Communications Specialist role, with a donor-centric approach, is responsible for preparing various marketing and communications materials for the primary purposes of cultivating charitable giving, demonstrating mission impact and stewarding donors.

**Responsibilities**:

- In partnership with and in support of the Fund Development Office, plan, develop, execute, and maintain an omnichannel communications plan in alignment with the organizational fundraising strategy to support promotion and marketing of key fundraising initiatives and impact storytelling across YMCA programs and services.
- Support digital and fundraising campaigns (from planning to execution and monitoring including, scheduling, setting key performance indicators, securing visuals, social media posting, monitoring performance & adjust as needed, analytics).
- Develop appropriate metrics for social media channels and e-newsletters, to determine impact and reporting on the performance of all digital marketing campaigns.
- Write clear, compelling copy for various mediums and publications such as annual reports, press releases, social media, and e-newsletters that align with our charitable mandate, advocacy strategy, and policies.
- Ensure high quality writing standards, reflecting YMCA of Hamilton/Burlington/Brantford brand voice, tone and a donor-centric style.
- Create and manage content for traditional and emerging communications channels.
- Set objectives and track outcomes to ensure continuous improvement and feedback loops.
- Support execution of donor recognition commitments through YMCA communications channels, earned and paid media.
- Plan and coordinate community engagement events as needed, which may involve some evening or weekend work.
- Will be required to provide direction on a project/campaign basis to other members of the Marketing & Communications Team.

**Qualifications**:

- Minimum of two years of demonstrated experience in creating multimedia (social media, digital marketing, content writing) to increase donor engagement, advocacy, and charitable giving.
- Post-secondary education focused on content writing, social media, communications, fundraising, or digital marketing.
- Demonstrated experience developing and implementing public relations strategies and stakeholder and donor engagement plans for large organizations.
- A solid understanding of communications best practices, stakeholder engagement methods, and experience communicating with external audiences and community partners.
- Outstanding verbal and written communication skills in English
- Proactive work ethic and the ability to deliver results in a fast-paced environment.
- Comfort leading and executing projects while working independently, or as part of a team.
- Curiosity and a learning mindset.
- Proven commitment to customer service, collaboration and partnering for mutual outcomes.
- Exposure to not-for-profit and charitable organizations is preferred
- Travel between YMCA locations will be required.
- May need to physically carry equipment or materials.

**Competencies**:
**Communications**
Communicates in a thorough, clear and timely manner and supports information sharing and goal achievements across the YMCA.

**Commitment to organization and values**
Demonstrates and promotes a personal understanding of and appreciation for the mission, vision, outcomes and values of the YMCA.

**Leadership**
Motivates and inspires self and others to take action to achieve desired outcomes.

**Teamwork**
Actively builds teams and encourages open relationships for maximum organizational effectiveness

**Relationship Building and Collaboration**
Builds positive interactions both internally and externally to achieve work related goals.

**Creativity and innovation**
Develops new ways or adapts existing i