Marketing and Community Engagement Specialist

2 days ago


Scarborough, Canada YWCA Toronto Full time

**Employment Type**:Full-Time, Contract
**Work Hours**: 35 hours per week
**Contract Period**:September 15, 2025 to September 14, 2026
**Salary**: $55,808 Annually (L6) with Comprehensive Benefits
**Location**:YWCA Employment Centres - 3090 Kingston Rd, and 2425 Eglinton Ave. E.
**Internal Application Deadline**:Monday, August 25, 2025
**External Application Deadline**: Wednesday August 27, 2025

**JOIN OUR TEAM**

The Marketing and Community Engagement Specialist is responsible for building and maintaining strong community relationships and enhances program visibility to support the achievement of contractual deliverables and Key Performance Indicators (KPIs). This includes engaging with employers and with job seekers to increase program intakes and create employment opportunities. This role focuses on outreach to local employers and a variety of client groups facing multiple barriers to employment, including individuals on Social Assistance, Newcomers, Racialized Persons, Persons with Disabilities, Indigenous Persons and Youth with Higher Support Needs.

**ABOUT YWCA TORONTO - YWCA Employment Centres**
YWCA Toronto Employment Centres 3090 Kingston Road and 2425 Eglinton Ave. E is a customer-focused program model for job seekers and employers, with focus on women, young women and gender-diverse people. The YWCA Toronto Employment Centre is funded by the Ministry of Labour, Training and Skills Development through their Employment Ontario Division (EO). We act as a one-stop service for all jobseekers and employers. We use our resources to support all job seekers, especially those more distantly removed from the workforce, to reach their goals.

**KEY RESPONSIBILITIES**
- Co-ordinates hiring events, special promotions and activities designed to increase client intake (minimum 6 hiring events per month)
- Administers targeted marketing strategies to ensure client intake at a minimum of 200 per month
- Represent the program at job fairs, community events and networking opportunities to increase program visibility and to collaborate with community partners
- Develops and maintains relationships with local employers to identify job opportunities for clients
- Organizes online and in person hiring events, information sessions, mentoring events, etc. aimed at increasing client job readiness and to facilitate employment opportunities
- Markets all services (including employer incentives, client supports, Better Job Ontario and Canada Ontario Job Grants) to prospective employers, job seekers and to the general public
- Maintains an active social media presence for the Centres on LinkedIn, Facebook, and other social media sites
- Maintains flexibility to work evenings and weekends as needed

**QUALIFICATIONS**
- A Bachelor’s degree in Marketing, Communications, Business Administration or a related field **(Cases for Equivalency will be considered)**;
- 3 -5 years’ experience in the related field of Marketing
- Experience working in an outcomes/target-based environment
- Technical Skills: Proficiency in marketing software (e.g., Adobe Creative Suite, Google Analytics, and InDesign) and strong digital literacy
- Marketing skills: Proficiency in outreach techniques and marketing strategies
- Customer Service Skills: Strong customer service and relationship management skills with a proven sales aptitude
- Analytical Skills: Ability to analyze data and metrics to inform marketing strategies
- Collaboration: Ability to work effectively in a team environment and collaborate with cross-functional teams.
- Excellent interpersonal skills coupled with strong verbal communications skills, comfortable presenting information in group settings
- Excellent group facilitation skills and proved event management skills

**NB: Required to travel within the community at least 40% of the time, as part of regular duties; a valid driver’s license and access to a motor vehicle is considered an asset.**

**WHAT WE OFFER**:

- Comprehensive Medical, Vision, and Dental Coverage
- Life Insurance and Long-Term Disability Benefit
- Multi-Sector Pension Plan: Employer’s contribution of 5.75% and Employee Contribution of 3.25%
- Time off: Starts with 20 Vacation Days, 1.5 Days Per Month Sick Leave, 12 Paid Holidays, Health Promotional Days and 4 Float Days
- Other Benefits: Child Care Benefits, Maternity/Parental Leave Supplementary Employment Benefits, Educational/Sabbatical Leave, and Financial Assistance for Professional Development

**Posting date**: August 14, 2025

YWCA Toronto transforms lives. As the city’s largest multi-service women’s organization, we help women and gender diverse people escape violence, move out of poverty and access safe, affordable housing.

We work tenaciously to break down barriers that hold women and gender diverse people back from achieving equality.

**Vaccination Policy**: In accordance with YWCA Toronto’s COVID-19 Vaccination Policy, all YWCA Toronto employees, students and volunteers are strongly encouraged to ob



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