Marketing Manager

2 weeks ago

Waterloo, Canada opentext Full time

**OPENTEXT - THE INFORMATION COMPANY**

As the Information Company, our mission at OpenText is to create software solutions and deliver services that redefine the future of digital. Be part of a winning team that leads the way in Enterprise Information Management.

**THE OPPORTUNITY**:
The Field Marketing Manager will support our busy and growing Sales & Marketing teams. The successful applicant will be a hungry and hardworking self-starter, determined to continue to build a career in technology event marketing.

**YOU ARE GREAT AT**:

- Coordinating with marketing organizations in various countries to schedule key initiatives designed to fuel the pipeline, drive revenue, meet sales targets and corporate goals.
- Build positive relationships with sales leadership within the region to build events to support their region and achieve their goals.
- Liaise between the regional sales team and the various functions of corporate marketing.
- Research and report creative event options, off-site venues, and entertainment based on program format and budget.
- Provide onsite event support, registration management, and other support as needed.
- Participate in planning meetings (as needed) and post event summaries for all events.
- Possess extensive project management skills; running an event from its inception all the way to post event reporting (running in conjunction with Marketing Operations team).
- Complete all internal documents; seeing them through the approval structure (Purchase Request and Return on Investment).
- Act as the main point of contact for all external vendors as well as employees in order to effectively communicate our event presence.
- Balance budget allocation and reconciliation.
Build timely post event reporting statistics (post show documents, financial reconciliation, lead input, Salesforce campaign creation, and ongoing pipeline creation based on activities).
- Assist with management/ deployment of alliance and other partner funds.

**WHAT IT TAKES**:

- Ability to multi-task and run multiple projects at once while remaining fiscally responsible.
- 3-5 years of project management experience specializing in large scale and targeted marketing programs.
- Excellent problem-solving skills with ability to creatively negotiate demands.
- Be a self-starter taking initiative while simultaneously being able to adapt to sudden changes and work with mínimal supervision.
- Experience in managing budgets.
- Results-oriented, customer driven, organized with attention to detail.
- Experience with Salesforce a plus.
- Ability to work a flexible schedule and travel when required.
- Approximately 20% travel, but up to 30% during peak event times.
- Knowledge of general marketing function.
- Knowledge of product marketing fundamentals.
- Proven marketing experience gained within a field marketing environment

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