Web Merchandiser

We’re looking for a **Web Merchandiser & Shopify Ecommerce Specialist** to drive conversions and optimize our online store. This role is ideal for someone with a strong background in e-commerce merchandising, UX, and data-driven decision-making. You’ll be responsible for curating product assortments, optimizing product pages, improving site navigation, and implementing strategies to enhance user experience and increase sales.

**Key Responsibilities**:
**E-Commerce Merchandising & Site Management**:

- Manage product listings, descriptions, pricing, and collections on Shopify.
- Optimize site navigation, filters, and product discovery to improve conversion rates.
- Execute product launches, promotions, and seasonal merchandising updates.
- Develop and maintain collection pages, ensuring products are well-organized and visually compelling.
- Work with the marketing team to align merchandising with campaign strategies.
- Work with Dev agency to manage development requests, site health and bug tracking

**Conversion Rate Optimization (CRO) & UX**:

- Analyze customer behavior and site performance to identify areas for improvement.
- Implement A/B tests on product pages, navigation, and merchandising strategies.
- Optimize PDPs (product detail pages) for engagement and conversion.
- Ensure site speed, usability, and mobile-first experience are top-notch.

**Shopify & E-Commerce Operations**:

- Troubleshoot Shopify issues and work with developers to enhance functionality.
- Maintain a seamless checkout experience and reduce friction in the buying process.

**Analytics & Performance Tracking**:

- Monitor key e-commerce metrics (CVR, AOV, bounce rates, etc.) and report insights.
- Use data to adjust merchandising strategies for better performance.
- Support SEO efforts by optimizing product content and site structure.

**Who You Are**:

- ** Experienced**: 2-5 years in e-commerce merchandising, ideally with Shopify.
- ** Data-Driven**: Comfortable analyzing performance metrics and making optimization decisions.
- ** Detail-Oriented**: You have a sharp eye for presentation, UX, and site organization.
- ** Shopify-Savvy**: You understand Shopify’s backend, including product setup, metafields, and theme customization.
- ** Problem-Solver**: You troubleshoot site issues and work cross-functionally to improve the online store experience.
- ** Customer-Centric**: You think like a shopper and know how to improve the buying journey.

**Nice-to-Have Skills**:

- Experience with Klaviyo, Okendo, Google Analytics, and heat mapping tools.
- Understanding of SEO best practices for e-commerce (worked in partnership with an external agency).
- Basic HTML/CSS knowledge.

**_ Why work at Nolk?_**
**_Join Nolk for a rewarding career at the intersection of sustainability, modern product innovation, and a commitment to positive impact. As a BCorp certified company, we pride ourselves on our dedication to environmental and social responsibility, creating a workplace where your contributions matter. Experience the excitement of shaping the future of e-commerce and be part of a company recognized among _**_Canada's top 100 startups employers_**_. At Nolk, we’re not just building a brand; we’re building a sustainable legacy._**

**_Statement on Diversity, Equity, and Inclusion_**
**_At Nolk, we are committed to creating a diverse, equitable, and inclusive work environment where all employees feel valued, respected, and supported. We seek to hire competent and dedicated individuals who are passionate about our company’s mission, regardless of race, gender, sexual orientation, or other protected identity classes. We believe that diversity within our workforce helps us better understand and respond to the needs of our customers and communities, and we promote a community of individuals who acknowledge and respect this standard._**:

- FR

Nous recherchons **un(e) Spécialiste Merchandising Web & E-commerce Shopify** pour stimuler les conversions et optimiser notre boutique en ligne. Ce rôle est idéal pour une personne ayant une solide expérience en merchandising e-commerce, UX et en prise de décision basée sur les données. Vous serez responsable de la sélection des assortiments produits, de l’optimisation des fiches produits, de l’amélioration de la navigation sur le site, et de la mise en œuvre de stratégies visant à améliorer l’expérience utilisateur et augmenter les ventes.

**Responsabilités principales**

**Merchandising E-commerce & Gestion du site**
- Gérer les fiches produits, descriptions, prix et collections sur Shopify.
- Optimiser la navigation, les filtres et la découverte produit pour améliorer les taux de conversion.
- Lancer les nouveaux produits, promotions et mises à jour saisonnières de merchandising.
- Développer et maintenir les pages de collection en veillant à une présentation claire, organisée et attrayante.
- Collaborer avec l’équipe marketing pour aligner le merchandising sur les campagnes.
- Travailler avec l’age