Vice President of Sales

The Vice President of Sales is responsible for driving revenue growth and ensuring company profitability by developing and executing both short
- and long-term strategies. This role involves creating and implementing operational plans, tactics, and processes that align with financial objectives. The Vice President will establish and oversee robust processes, tools, and structures to support the efficiency and effectiveness of the sales organization. Reporting directly to the CEO, the Vice President is accountable for meeting or exceeding annual revenue and profitability goals for XCMG Canada Ltd. - Eastern Canada.

**Key Responsibilities**
- **Strategy Development and Execution**: Formulate and implement strategies and plans that achieve or surpass regional business targets.
- **Team Leadership**: Lead, coach, and develop a high-performing sales team, setting clear objectives and allocating resources efficiently to meet those goals. This includes managing budgets, maintaining profit margins, and overseeing daily sales operations.
- **Cross-Functional Collaboration**: Foster strong relationships across departments—such as logistics, marketing, service, and parts—and with customers to ensure seamless support for sales initiatives.
- **Market Analysis**: Conduct thorough market research and competitor analysis to inform effective sales programs and strategies.
- **Marketing Collaboration**: Partner with the marketing team to enhance the company's social media presence and develop promotional materials that support sales efforts.
- **Relationship Management**: Build and maintain strong relationships with dealers and customers to support sales goals and drive business growth.
- **Data-Driven Decision Making**: Utilize analytical skills to evaluate data, guide strategic decision-making, and adapt to market trends to maintain a competitive edge.
- **Problem Solving and Customer Service**: Exhibit exceptional problem-solving skills and a strong focus on delivering outstanding customer service.
- **Organizational Leadership**: Promote a culture of accountability by regularly reviewing financial performance metrics and driving business performance through strategic planning and organizational changes.
- **Revenue Growth**: Drive revenue growth across all sales channels, including parts and service, by expanding the customer base and identifying new market opportunities.
- **Negotiation and Deal Management**: Lead or engage in negotiations for strategic or high-value sales deals, ensuring alignment with company goals.
- **Performance Monitoring**: Set departmental targets and use data and technology to monitor processes, identify issues, and optimize performance.

**Education & Qualifications**
- Bachelor’s degree in marketing, accounting, or a related field.
- Minimum of 10 years of experience in the OEM heavy equipment industry, including material handling, GCI, and cranes.

**Skills & Competencies**
- Proven leadership and motivational skills with a history of building and leading successful teams.
- Excellent collaboration and communication skills, capable of working effectively in a cross-functional environment.
- Ability to thrive in a fast-paced, high-volume setting with a strong customer service orientation.
- Commitment to continuous self-improvement and professional development.
- Expertise in strategy deployment, change management, and operational excellence.
- Experience managing multiple facilities across different regions.
- Strong financial acumen, including experience with P&L management.
- Proficiency in data analysis to identify patterns, trends, and root causes, and use them for decision-making.
- Demonstrated ability to set and achieve strategic, operational, and financial goals.

**Additional Competencies**
- Adaptability to dynamic environments.
- Strong problem-solving skills with a focus on customer service excellence.
- Proven ability to develop teams through effective coaching, mentoring, and training programs.
- Experience in critical thinking and data-driven decision-making.
- Ability to work independently and excel in a fast-paced manufacturing environment.

**Summary**
The Vice President of Sales plays a critical role in driving the company’s strategy, leading the sales organization, and ensuring that the business meets its growth and profitability targets. This role requires a visionary leader who can develop and execute strategies that align with the company's overall vision and objectives, contributing significantly to the company's long-term success.

Expected hours: 40 per week

Additional pay:

- Bonus pay

**Benefits**:

- Casual dress
- Dental care
- Disability insurance
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- Vision care

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday
- Weekends as needed

Application question(s):

- How many years experience do you have selling OEM heavy equipment?

Willingness to