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Digital Marketing
2 weeks ago
Job Title: Digital Marketing & Social Media Specialist
Employment Type: Full-time
Department: Marketing
**About Us**:
We are an organic soil company that produces the healthiest soil, by feeding the millions of earthworms that we take care of, here at our facility. Our principles of regenerative farming and restoring the health of the soil and the environment, are very strong. We believe in soil biology. We are chemical free, and free of all synthetics. Our team is enthusiastic and passionate about what we do here.
At Pure Life Soil, we are passionate about connecting with our audience and driving growth through creativity, strategy, and data-driven marketing. We’re looking for a Digital Marketing & Social Media Specialist who can elevate our brand presence, engage our online community, and deliver measurable results across all digital channels. This also includes creating video content, posts, managing and creating website pages, creating labels, flyers, stickers, signage, etc.
**What You’ll Do**:
As our Digital Marketing & Social Media Specialist, you’ll be the creative force behind our online visibility and engagement. Your main responsibilities will include:
- Developing and executing digital marketing campaigns across Google Ads, Meta, LinkedIn, and other platforms.
- Managing and growing our social media presence (Instagram, Facebook, LinkedIn, TikTok, X, etc.).
- Creating compelling content that aligns with brand strategy and drives audience engagement. This also includes creating labels, flyers, stickers, signage, etc.
- Monitoring campaign performance using analytics tools (Google Analytics, Meta Insights, etc.) and optimizing for ROI.
- Collaborating with the marketing and design teams to create cohesive brand experiences.
- Staying up-to-date with digital trends, algorithms, and new marketing technologies.
**What We’re Looking For**:
Qualifications & Skills:
- bachelor’s degree in Marketing, Communications, or a related field.
- minimum 2 years of experience in digital marketing or social media management.
- proven track record of managing successful ad campaigns and growing social media accounts.
- strong understanding of SEO, PPC, and content marketing principles.
- proficiency with tools like Meta Business Suite, Google Ads, Google Analytics, Canva, and Adobe Creative Suite.
- excellent copywriting, communication, and project management skills.
- creative thinker with a data-driven mindset.
**What We Offer**:
- Competitive salary
- Flexible working hours
- Opportunities for growth and professional development
- A dynamic, creative, and supportive team culture
- Access to the latest marketing tools and training resources
**How to Apply**:
- Ready to take your digital marketing career to the next level?
Pay: From $51,000.00 per year
**Benefits**:
- Casual dress
- Flexible schedule
- Store discount
Work Location: In person
