Global Marketing

3 days ago

Montréal, Canada Mad Science Group Full time

**Position Summary**:
Are you a strategic and visionary marketing leader with a proven track record of driving brand growth and global impact? Join our dynamic team and lead the charge in shaping our brands and propelling our market presence to new heights.

**About Us**:
At 2inspire, we aim to making a difference for the next generation through our science franchise concept, **Mad Science**, and our art franchise concept, **Crayola® Imagine Arts Academy**. Our commitment to excellence has positioned us as a leader in the children's enrichment space. As we continue to expand our global reach, we're seeking a dynamic and innovative leader to steer our marketing efforts and guide us toward an even brighter future.

**Your Role**:
You will be at the forefront of our growth strategy. Your leadership and strategic prowess will define the direction of our marketing initiatives across four regions; the US, Canada, the Netherlands, and the UK. You will:

- **Craft Visionary Marketing Strategies**: Develop and execute comprehensive marketing strategies that resonate with our target audience and drive market expansion.
- ** Collaborate and Lead**: Work closely with cross-functional dispersed teams to align marketing efforts with company goals, fostering a culture of collaboration and innovation.
- ** Global Impact**: Drive our brands to the forefront of global markets, raising awareness and establishing a strong market presence.
- ** Empower Teams**: Lead, mentor, and guide a diverse and dispersed marketing team, ensuring their professional growth and the delivery of impactful campaigns.
- ** Strategic Communication**: Collaborate with department Directors to harmonize and deploy the company's mission and strategy over the next 3 - 5 years.

**What We're Looking For**:

- Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
- A visionary marketing leader with over 10 years of experience in a similar role.
- Proven success in creating and executing innovative marketing strategies that drive brand growth and market expansion.
- Exceptional leadership skills with a track record of developing and mentoring high-performing marketing teams.
- Strong business acumen and strategic thinking, coupled with a creative and analytical mindset.
- Experience in collaborating with cross-functional teams and aligning marketing efforts with company objectives.
- Experience in managed internal and external remote teams

**Why 2inspire?**
- Competitive compensation.
- Opportunity to shape the marketing direction of a global leader in the children's enrichment space.
- Collaborative and inclusive work environment that values innovation and creativity.
- Travel opportunities.
- 2inspire is an equal opportunity employer and welcomes applicants from diverse backgrounds.

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