Coordinator, Marketing Promotions
2 weeks ago
Company Description **_ Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic and customer-focused people who can help bring our exciting mission to life in one of our more than 150 Indigo, Indigospirit, Chapters and Coles stores across Canada. We offer a variety of exciting opportunities at our retail stores, distribution centres, and home office for people who share our passions and want to be part of a dynamic and enriching culture. WHO WE ARE - We love books and all things beautiful - We are Canada’s Cultural Department Store - Books are our heart and our soul and Great Books are JUST the Beginning We play by the following rules: - We exist to add joy to our customers’ lives each and every time they interact with us and our products - Our job is to create joyful moments for our customers - We treat each other the way we’d treat a valued friend - We inspire each other to do our best work - We seek to ignite creativity and innovation every day - We give back to the communities in which we operate **Job Description**: The Coordinator, Marketing Promotions, brings to life the marketing of Indigo’s annual promotions calendar by championing cross-functional collaboration to execute the marketing of OMNI channel promotions. The Coordinator will be accountable for supporting on all mass and merchant-led promotions at Indigo and will ensure the implementation and evolution of the promotion’s toolkit, track key promotions deliverables, and develop executional excellence of Indigo’s promotions and promotions post-games. **KEY PERFORMANCE METRICS** - Grow Indigo Revenue, as measured by OMNI Channel sales - >90% on-time promotional asset delivery (+X days vs. in-market date) - Stakeholder and cross-functional feedback on collaboration - Fewer/Bigger/Better (less activity, greater impact, KPI TBC) **KEY ACCOUNTABILITIES** Functional - Leverage insights to support the evolution of the promotions toolkit to ensure best-in-class execution. - Support 360 marketing plans around key quarterly OMNI promotions - Develop a reporting process to share promotions results with cross-functional partners. - Streamline the promotions process, ensuring the team a >90% on-time promotional asset delivery (+X days vs. in-market date) - Be the consumer's voice and represent marketing at weekly Promo Committee meetings. - Consolidate and report on promotions results, following each mass campaign promotion aligned to the promotions calendar. - Support communications, positioning, and execution for promotions partnering cross-functionally to ensure alignment with all relevant stakeholders. - Proactively identify and anticipate customer expectations and needs - Challenge the status quo by consistently identifying areas for improvement, diagnosing issues and working to resolve them. - Act as an advocate for the customer by placing them at the forefront of all decision-making and design processes. - Embrace and seek out technology that creates high-tech and high-touch solutions for Indigo’s customers. People - Collaborate with others to drive flexible and iterative solutions quickly and easily. - Share technical knowledge with others and seek to learn from those more knowledgeable than yourself. - Help others see the impacts of their efforts and proactively engage other functions to get input. - Encourage others to freely share their point of view and be open to feedback. - Help celebrate the success of their peers and team Cultural - Model Indigo’s beliefs and convey a positive image in everything you do - Celebrate the diversity of thought and have an open mindset - Take an active role in fostering a culture of continual learning, taking risks without the fear of making mistakes - Embrace, champion, and influence change through your team and/or the organization **SCOPE** Reports to: Director, Marketing - Strategy & Planning **KEY RELATIONSHIPS** Internal: - Brand Marketing - Merchants & Planning - Online Merchandising - Performance Marketing - Indigo Creative Studio - Customer Intelligence **Qualifications**: Work Experience / Education / Certifications - Bachelor’s Degree (Business Management, Marketing, or related field) - 1-2 years of experience in Marketing Competencies / Skills / Attributes - Strong analytical and presentation skills, with the ability to communicate effectively verbally and in writing - Agile and able to work in fast paced environments, with a commitment to continuous improvement and ability to disrupt the status quo - Ability to think big picture while executing on day-to-day accountabilities - Thrives working cross-functionally, and has the ability to build trust and credibility - Love of consumer-facing businesses and a strong interest and passion for retail, marketing and eCommerce industry LI-Hybrid Additional Information **WELCOME HOME
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