Graphic Designer, Digital Marketing

5 days ago


Calgary, Canada Western Canada Lottery Corporation Full time

Job Details Description We are transforming how our Players engage with our games and brand in an increasingly digital world. You will be on a team that is driving the future of our business by enhancing WCLC's digital presence by delivering innovative solutions. Be a part of a team that is shaping the next chapter of digital excellence for WCLC and our Players.Do you have a passion for design and enjoy crafting visuals that engage audiences and drive performance? Western Canada Lottery Corporation (WCLC) is looking for a creative Graphic Designer to join our Digital Marketing team. In this role, you’ll develop high-quality digital assets that support our marketing campaigns across the web, email, and social channels. Your designs will help elevate multiple lottery brands across the Prairie Provinces and the North, including flagship national games such as Lotto Max and Lotto 6/49, as you design end-to-end digital marketing visuals—including landing pages, banners, social media graphics, and email assets. Key Responsibilities:  Create and manage digital assets for paid and owned channels: display ads, campaign graphics, hero images, promotional tiles, contest visuals, etc. Partner with the UX Designer on landing page layouts, feature explainers, and product spotlights. Collaborate with the Marketing teams to create performance-focused design variants (A/B test visuals, CTA placements, etc.). Maintain and update brand guidelines, templates, and digital asset repositories. Produce short videos and motion graphics to support campaigns. Ensure all designs follow accessibility standards and are responsive across devices. Support other creative requirements across the marketing team as needed.  Qualifications and Skills:  Diploma or degree in Graphic Design, Visual Communications, or Digital Media (or equivalent experience). 3–5 years of experience in digital or graphic design, ideally with consumer or e-commerce brands. Strong portfolio showing digital campaign design and web/app visuals that demonstrate sound brand and layout principles. Advanced skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign). Experience with Adobe Premiere Pro and After Effects (motion/animation). Working knowledge of responsive design and accessibility best practices. Familiarity with HTML/CSS for email or web design is an asset. Experience with UI/UX design tools, particularly Figma, is an asset.  Who you are:  A proactive, creative, and detail-oriented designer who thrives in a deadline environment. A visual storyteller who can translate ideas into compelling, brand-aligned designs. Comfortable managing multiple projects and meeting deadlines. A strong communicator who enjoys collaborating across departments.  Who we are:  You may not know “The Western Canada Lottery Corporation,” but you’ve heard of the products we help bring to players throughout the Prairie Provinces and the North every day; lottery games like LOTTO 6/49, SPORT SELECT, and dozens of instant scratch tickets.  WCLC is the non-profit organization authorized to manage, conduct, and operate lotteries – at retail and online – and other gaming-related activities for the governments of Alberta, Saskatchewan, and Manitoba as well as the Yukon, Northwest Territories, and Nunavut. We work closely with our provincial partners to bring a first-rate lottery experience to our players and meet their changing needs with new technology and tools. We know it’s our people that make this possible, which is why we invest in building talented, adaptable, and accountable teams. We’d love to talk to you about how you fit into that. We offer a challenging, collaborative work environment, competitive benefits, and a good work-life balance. Get in the Game with WCLC; apply today 


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