Digital Marketing Specialist

2 days ago

Calgary, Canada Evans Digital Design Full time

**Job Overview**

**Duties**
- Utilize SEO best practices to optimize website content and improve organic search rankings.
- Analyze website traffic and user behavior using analytics tools to inform marketing strategies and improve user experience.
- Manage content creation for the company website, ensuring all content is engaging and aligns with brand messaging.
- Oversee online advertising efforts through platforms such as Google Ads, ensuring effective targeting and budget management.
- Oversee and manage content for social media posts on various platforms.
- Collaborate with the design team and design visually appealing graphics and advertisements using Adobe software.
- Stay updated on industry trends, tools, and best practices in digital marketing to continuously improve strategies.
- Provide driven results for Evans Digital Design and manage digital marketing client projects.

**Qualifications**
- Proficiency in HTML, JavaScript, WordPress, and Wix is preferred.
- Proficiency in Instagram, Facebook, Twitter, TikTok, Snapchat, and other social media platforms is preferred.
- Proficiency in Adobe Suite strongly preferred.
- Strong analytical skills with experience in Google Analytics or similar tools.
- Familiarity with SEO techniques and best practices.
- Knowledge of e-commerce strategies and online advertising methods.
- Excellent written and verbal communication skills.
- Ability to work collaboratively in a team environment while managing multiple projects effectively.
- A degree in Marketing, Communications, Graphic Arts or a related field is preferred but not required.

Join us as we strive to enhance our digital footprint through innovative marketing strategies

**Job Types**: Part-time, Casual

Pay: $20.00 per hour

Expected hours: 15 - 20 per week

Schedule:

- Monday to Friday
- Weekends as needed

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Digital marketing: 3 years (required)

Work Location: In person

Expected start date: 2025-08-01

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