Business Development Representative

6 days ago

Oakville, Canada Measure Marketing Results Inc. Full time

About the Role    We're seeking a dynamic Business Development Representative (BDR) to identify, qualify, and nurture potential customers. You'll play a crucial role in generating new business opportunities across Canada and the US, and represent Measure Marketing by making a positive impression that sets the tone for the entire sales lifecycle. This role involves heavy CRM utilization (HubSpot) and a high volume of cold calling and LinkedIn lead prospecting.   You’re the first touchpoint in our GTM engine—booking meetings, warming up the pipeline, and helping our agency fill our calendars with the right prospects. You're confident on cold calls, creative in outreach, and disciplined in follow-up.  Responsibilities  Prospect via cold calling, cold email, and LinkedIn outreach  Set qualified meetings for AEs  Maintain clean HubSpot CRM data, sequences, and activity logs  Engage leads from inbound, events, or lead lists  Run short qualification/discovery calls before hand-off  Hit weekly KPIs (calls, emails, booked meetings)  Establish rapport and nurture relationships through follow-up communication and appointment confirmation  Monitor and report on business development performance and market feedback to inform strategic decisions  Stay updated on industry trends and sales techniques  Requirements  Bachelor's degree in Sales, Marketing, Business, Communications, or related fields or equivalent experience.  1–3 years B2B SDR or BDR experience (agency or SaaS preferred)  Confident with cold outreach (phone, email, LinkedIn)  Fluent in HubSpot CRM  Strong communication and note-taking skills  Energy, persistence, and clarity in conversations  Strong organizational and time management abilities  Self-motivated and results-oriented mindset  Bonus: Exposure to the SEO/PPC/marketing industry  Contract Details  Full-time role   We’re an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  About Measure Marketing: Measure Marketing is a dynamic and innovative marketing company that delivers exceptional digital marketing services to our diverse client base. We specialize in creating compelling content and crafting go-to-market strategies that engage audiences and drive results.   Powered by JazzHR

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