Digital Media Strategist

7 days ago


Toronto, Ontario, Canada PUSH Full time

We are seeking a highly skilled Digital Media Strategist to join our team at PUSH. This role involves planning, negotiating, and executing campaigns across traditional media channels, including TV, radio, out-of-home (OOH), and experiential activations.

The ideal candidate will have expertise in traditional media buying, strong negotiation skills, and a deep understanding of how to optimize campaigns to achieve client goals. They will be responsible for developing and executing traditional media buying strategies aligned with client objectives and brand positioning.

The position requires a strong ability to analyze performance data, identify trends, and make data-driven decisions. The candidate must also have excellent verbal and written communication skills, with the ability to build and maintain strong relationships with clients and vendors.

Key Responsibilities:

  • Develop and execute traditional media buying strategies aligned with client objectives and brand positioning.
  • Purchase media placements across TV, radio, OOH, and experiential platforms, ensuring adherence to campaign parameters and deadlines.
  • Build strong relationships with media partners, securing optimal rates, premium placements, and value-added opportunities for clients.
  • Manage campaign budgets, ensuring efficient allocation of resources while tracking expenditures and resolving any billing discrepancies.
  • Monitor the effectiveness and efficiency of traditional media campaigns, preparing pre-buy and post-buy reports with actionable insights.

The estimated salary for this position is $60,000 - $80,000 per year, depending on experience. If you are passionate about digital media strategy and thrive in a collaborative and fast-moving environment, we encourage you to apply.



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